Remington Begg — July 11, 2019 Follow @remingtonbegg — July 11, 2019 When it comes to implementing the latest marketing strategy into your IT company, you’ll want to think about the user experience in relation to Conversational Marketing. Why? Because the first question conversion is critical when implementing a conversational marketing strategy. IF your first … Continue reading The Best IT Company Conversational Marketing Tactics for Your Homepage
Melanie Green — July 3, 2019 — July 3, 2019 With so many social media platforms and online tools, knowing which ones to maintain a company presence on can be difficult. One tool all companies should utilize is adding a blog to your company’s website. Here are some of the benefits of starting a company … Continue reading Should I Start a Company Blog?
Max Palmer — June 14, 2019 — June 14, 2019 People, product, and market: If any one leg of that triangle is weak or broken, investors aren’t interested in your startup. That might sound cold, but early-stage venture capitalists can’t base six- or seven-figure decisions on gut feelings. Especially before your startup has broken even, … Continue reading Company Metrics Early-Stage VCs Care About
Todd Kunsman — June 13, 2019 Follow @OhSoFreshMusic — June 13, 2019 I’m sure you are probably hyper-aware that social media networks have become a juggernaut for businesses. Whether that is growing the brand, reaching the right buyers and customers, using social media for sales, keeping up with customers and employees, or even finding top … Continue reading Why Your Company Should Encourage Employees to Share on Social Media [Infographic]
Brooke Tomasetti — June 12, 2019 — June 12, 2019 You need more than just a budget in place before starting paid social advertising—that is, if you want your paid social campaign tests to have the best structure in place for success. Whatever platform or platforms you’re planning on allocating spend to, set yourself up … Continue reading 6 Things Your Company Should Have in Place Before Starting Paid Social Advertising
Daniel Codella — May 29, 2019 Follow @mrcodella — May 29, 2019 As businesses continue to expand globally and distributed teams become the norm, collaboration has become essential to success. Managers and employees are spending 50% more time in collaborative activities. In response to these trends, organizations have been rushing to bring on as many … Continue reading Kill Your Inefficient Tools and Processes Before They Kill Your Company
Kimberly Zhang — May 22, 2019 — May 22, 2019 We knew this instinctively: Companies with thriving cultures are more likely to thrive in general. But this gut feeling is backed up by recent research from Grant Thornton and Oxford Economics, which found that organizations with an “extremely healthy” company culture were, over the past … Continue reading How to Strengthen Your Company Culture With Great Events
Rick Goodman — April 19, 2019 Follow @DrRickGoodman — April 19, 2019 I’ve been in a lot of companies where the culture was strong; I’ve also been in a lot of companies where the culture left much to be desired. I don’t think I’ve ever been in a company where the culture was perfect. In … Continue reading 5 Simple Solutions to Enhance Company Culture
Daniel Codella — April 18, 2019 Follow @mrcodella — April 18, 2019 During World War II, the South Pacific was a critical theater for battle. Several countries set up bases, airfields, and docks on dozens of remote islands. It was the first time many of the region’s indigenous peoples had ever seen outsiders, let alone … Continue reading Why Your Company Doesn’t Have to Be Like Apple, Google, or Facebook
Dave Pributsky — April 3, 2019 Follow @daveprib — April 3, 2019 Consumers have high expectations for companies to prioritize corporate social responsibility (CSR). At the same time, however, many consumers don’t make it a part of their decision-making process when buying — even though they want to support companies whose CSR initiatives resonate with … Continue reading Don’t Hug Just Any Tree: Positioning Your Company Behind the Right Causes
