Gadiel Morantes — April 4, 2017 Follow @GadielMorantes— April 4, 2017 As titans of industry, we don’t like to admit how much simply being in the right place at the right time contributes to success in business. We want to believe that each one of our achievements is the product of our best-laid plans, but … Continue reading How New Companies Can Cultivate Investor Relationships
Tag Archives: Companies
5 Ways Companies Can Use Videos to Attract More Business
Montina Portis — February 5, 2017 Follow @montinaportis— February 5, 2017 The reason that video is more persuasive than additional kinds of content is the brain will require emotional input in order to make decisions. Plus, no type of technology is better at conveying emotion than a video. Videos cater to the brain’s auditory and … Continue reading 5 Ways Companies Can Use Videos to Attract More Business
5 Tips for Creating Socially Responsible Companies
Bonnie Harris — February 2, 2017 Follow @waxmarketing— February 2, 2017 “The world is full of people who are grabbing and self-seeking. So the rare individual who unselfishly tries to serve others has an enormous advantage.” — Dale Carnegie Socially responsible companies are gaining currency in the business world. Civic-mindedness and ethical concerns have always … Continue reading 5 Tips for Creating Socially Responsible Companies
How Companies Scare Away Job Seekers
Mason Pelt — February 1, 2017 Follow @masonpelt— February 1, 2017 Most articles about hiring or getting hired are from the perspective of the business. These articles will either advise job seekers how to apply or will attempt to mentor a crop of inexperienced hiring managers and HR minions on how to screen for the … Continue reading How Companies Scare Away Job Seekers
Telecommuting: Companies Struggle to Implement Programs, Despite Workforce Preference
Marisol Martinez — January 20, 2017 Follow @arisevsinc— January 20, 2017 Technological advances, employee preferences, and the willingness of companies to create greater efficiencies make work-from-home the clear path of the future as the old 9-to-5 “be in the office and at your desk” model fades. The Benefits of Work at Home are Strong for … Continue reading Telecommuting: Companies Struggle to Implement Programs, Despite Workforce Preference
How Large Companies Can Have Start-Up Traits
Jonathan Bright — December 23, 2016 Follow @SoutherlyComms— December 23, 2016 Well it’s been an interesting year, if nothing else. Divisions may have formed, for better or for worse, but if there’s one thing that unites us now it’s change. 2017 will be a year that things shift, in a lot of ways, and you … Continue reading How Large Companies Can Have Start-Up Traits
10 Marketing Mistakes Companies Are Making on Instagram
Deep Patel — December 22, 2016 Follow @realdeeppatel— December 22, 2016 For Generation Z, the demographic cohort following Millennials, social media is more than an online experience. It stores our memories, reminds us of important events, and provides a platform for authentic human interactions. And although social platforms encompass many functions for normal, everyday people, … Continue reading 10 Marketing Mistakes Companies Are Making on Instagram
7 Things Companies Should Look Out for When Sourcing for Local Training Providers
Dylan Sun — December 20, 2016 Follow @https://twitter.com/DylanSunSEO— December 20, 2016 Having attended courses by local training providers in Singapore myself and running a Digital Marketing training organization, I sometimes wonder whether these companies are in business to deliver true value or just trying to capitalize on government grants… or a mix of both. I’d … Continue reading 7 Things Companies Should Look Out for When Sourcing for Local Training Providers
TAG awards first “Certified Against Fraud” seal to 16 digital advertising companies
Google, Integral Ad Science, WP’s GroupM are among the initial recipients. Ginny Marvin on December 7, 2016 A cross-industry group formed to fight fraud in digital advertising announced the certification of the first set of companies for meeting anti-fraud standards Wednesday. The Trustworthy Accountability Group (TAG) awarded the “Certified Against Fraud” seal to Amobee, comScore, DoubleVerify, Dstillery, Google, … Continue reading TAG awards first “Certified Against Fraud” seal to 16 digital advertising companies
8 companies doing social media right and what marketers can learn from them
Are you reaching your audience on social media the right way? Columnist Jordan Kasteler takes a look at 8 brands you can take a page from. Jordan Kasteler on December 6, 2016 at 12:21 pm Many businesses set up shop on Facebook, Twitter, Instagram and other social networks in pursuit of new customers. Of course, … Continue reading 8 companies doing social media right and what marketers can learn from them
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