Irish Abedejos — April 2, 2020 The coronavirus, or COVID-19, has been declared a global pandemic by the World Health Organization. It’s an uncertain time with lots of unknowns, and while we don’t have all the answers, we want to share what we know and give our customers and other small businesses some advice that … Continue reading How COVID-19 Is Affecting Small Businesses and What Can You Do
Hear how local search veterans are using every channel available to help their clients stay relevant and keep customers informed. George Nguyen on April 1, 2020 “The question should be, ‘How do I get proper COVID messaging to my communities or my customers, wherever they may be?’” says Adam Dorfman, director of product management at … Continue reading How local businesses should be communicating with customers during COVID-19
Ashley Perssico — March 25, 2020 The coronavirus (COVID-19) situation is developing rapidly. As many of us start — or continue — to work from home, limit our time spent in public areas, and adjust our buying habits, it’s clear that we are having to come to terms with temporarily embracing a new way of … Continue reading Here’s How to Support Small Businesses During a Crisis
Deborah Sweeney — March 23, 2020 Small businesses are currently facing an unprecedented crisis due to the coronavirus pandemic. All around the world, companies in industries ranging from hospitality to food are experiencing closures. Some businesses have had to cut back on hours for staff members while others are laying off employees. Cities have banned … Continue reading How to Help Support Small Businesses During the Coronavirus
Anthony Santiago — March 6, 2020 The famous, influential person on social media networks who endorse brand products and services is an influencer on social media. You can also define a social media influencer as a person working in and collaborating with a particular industry. It is also an individual who can have an impact … Continue reading How Social Media Influencers Impact Businesses
Danielle Zunenshine — February 25, 2020 Have you been wondering which social media platforms are out there? Or maybe you have heard of a few but never had the chance to conquer them? As a freelancer, entrepreneur and or a small businesses owner it might be very helpful to be up to date with the … Continue reading The Ultimate Social Media Dictionary For Small Businesses
Jeanne Hardy — February 21, 2020 StockSnap / Pixabay One of America’s biggest challenges over the next 20 years will be addressing the ever-growing skills gap in our workforce. Although millions of American workers are currently unemployed or underemployed, companies across varying industries are finding it difficult to fill open positions due to lack of … Continue reading Civic Minded: How Small Businesses Can Benefit From Partnerships With Community Colleges
Jay T. Ripton — February 20, 2020 Email marketing is crucial for helping small businesses build their audience. Roughly 81 percent cite it as their main channel for acquiring customers, and 80 percent rely on it for retention. And this is no surprise when the average ROI for email marketing is 122 percent, and it’s … Continue reading 5 Essential Email Marketing Lessons for Small Businesses
Sandeep Rathore — February 14, 2020 Creating enticing videos that hit the right chord isn’t a task for the faint of heart. It needs a lot of time and energy. As a small business owner, you cannot ignore the power of quality videos. Be it educating your audience about your existing products or building awareness … Continue reading 5 Video Editing Software for Small Businesses to Improve Video Marketing
Marilou Alcaide — February 14, 2020 Human Resource Training involves training on all aspects related to the human resource function. There is no doubt that human resources are the most important resource in an organization. They are referred to as human capital, as employees are valuable assets for the company. The human resources were earlier … Continue reading Why Small Businesses Need to Focus on Human Resource Training?
