Tag Archives: Business

How to Delegate Marketing Tasks and Focus on Your Business Strengths

Jeff Pulvino — October 26, 2018 Follow @jeffpulvino — October 26, 2018 Handling your marketing single-handedly is not easy. While you can try to improve your weaker areas, this will likely take a lot of time and energy and when you are running a small business, your time and energy are precious. Instead of trying … Continue reading How to Delegate Marketing Tasks and Focus on Your Business Strengths

Embracing Imperfection: Flaws Make Your Business More Likeable

Gee Ranasinha — October 26, 2018 Follow @KEXINO — October 26, 2018 Whether we call ourselves a business owner, salesperson, or marketer, there’s a common underlying end-goal to the job we do. Fundamentally, sales and marketing is about using a variety of means and methods to influence an individual to purchase a particular product or … Continue reading Embracing Imperfection: Flaws Make Your Business More Likeable

Business Logos: An Invaluable Investment or a Unnecessary Startup Expense? [Infographic]

Marsha Kelly — October 25, 2018 Follow @best4businesses — October 25, 2018 Logos make the business world go ‘round. It is no secret that most people are more likely to recognize a logo over other historical and relevant images. Logos have become the literal landscape of their company. The logo is the heart of all … Continue reading Business Logos: An Invaluable Investment or a Unnecessary Startup Expense? [Infographic]

Email Marketing Turns 40: Here’s How it Still Benefits Your Business

VerticalResponse — October 24, 2018 Follow @VR4SmallBiz — October 24, 2018 geralt / Pixabay Believe it or not, 2018 marks 40 years since email was first used for marketing purposes. Rather than nearing midlife-crisis territory, however, email marketing remains very much in its prime. When used correctly, it’s a cost-effective way to promote your products … Continue reading Email Marketing Turns 40: Here’s How it Still Benefits Your Business

Cognitive Excellence Is The New Benchmark of Business Performance

Daniel Burrus — October 24, 2018 Follow @DanielBurrus — October 24, 2018 Today, business performance is measured by transactional throughput and is commonly captured in a set of transactional metrics such as revenue, investor ROI, manufacturing capacity, service level performance, available to promise, etc. Commonly, the operations of a business are defined as the transactional … Continue reading Cognitive Excellence Is The New Benchmark of Business Performance