Justin Kemp — January 11, 2017 — January 11, 2017 Team building exercises and events are a great way to promote employee cooperation, enhance job satisfaction, and increase overall workforce performance. However, to be successful, an event needs to be planned properly with the wants and needs of the entire team in mind. An event … Continue reading Host a Successful Team Building Event with These Helpful Ideas
Tag Archives: Building
Building the Omni-Campaign Ecosystem for 2017
Majda Anwar — January 10, 2017 — January 10, 2017 Most marketers are gearing up for the new year and a new set of programs and campaigns. While planning will take some time, we here at TPG like to be pretty thrifty when it comes to campaign and program planning. Prospect engagement should look like … Continue reading Building the Omni-Campaign Ecosystem for 2017
Building Effective Marketing And Sales Strategies
Dave Brock — December 30, 2016 Follow @davidabrock— December 30, 2016 I just read an outstanding article, How To Create An Effective Account-Based Sales Strategy In 5 Steps. It’s quite an excellent article, netting out the 5 Steps: Define your ideal company profile. Define your ideal buyer personas. Build a sales process to match each … Continue reading Building Effective Marketing And Sales Strategies
7 Steps To Building A Comprehensive Digital Marketing Strategy [Infographic]
Cent Muruganandam — December 28, 2016 Follow @centmuru— December 28, 2016 Once upon a time Digital was a room. Then, much later, with the birth of the web, digital became a marketing channel just like TV, radio and print. Today, thanks to mobile and other connected devices, digital is a persistent layer of our daily … Continue reading 7 Steps To Building A Comprehensive Digital Marketing Strategy [Infographic]
The 12-Step Process to Building a Powerful Social Campaign
Bob Hutchins — December 21, 2016 Follow @Bobhutchins— December 21, 2016 Social media marketing is not just throwing a handful of darts and seeing what sticks. It’s calculated, strategic and methodical. And while the process isn’t perfectly formulaic every single time, there are some basic steps that apply in nearly every situation. 12 Steps to … Continue reading The 12-Step Process to Building a Powerful Social Campaign
Thinking of Building a Resume Online? Make Sure You Use the Best Tool
Amanda Clark — December 20, 2016 Follow @GrammarChicInc— December 20, 2016 Being in the business of professional resume writing, I encounter job seekers (pretty much on a daily basis) who are not only confused and uncertain about the idea of creating and writing their own resume, but downright terrified of the prospect! It’s true! Most … Continue reading Thinking of Building a Resume Online? Make Sure You Use the Best Tool
The Importance of Building an Online Community
Candace Huntly — December 5, 2016 Follow @SongBird_TO— December 5, 2016 Your business starts with your brand, but the other major part of the equation is your audience. You need to be able to connect with them in a meaningful way on a regular basis. While there are a number of different ways to do … Continue reading The Importance of Building an Online Community
Building Your First Website: Why You Should Hire a Developer
Personal Branding Blog — November 23, 2016 — November 23, 2016 As any successful entrepreneur understands, the key to carving out an existence in today’s market means generating interest and gaining exposure for your new product or service. While this can be achieved in a variety of ways, new startups and established companies alike are … Continue reading Building Your First Website: Why You Should Hire a Developer
Link building is (specialized) marketing
Columnist Andrew Dennis explains how link building is built on the same fundamental principles as effective marketing: thorough research, strategic promotion, carefully crafted messaging and sustained effort. Andrew Dennis on November 23, 2016 The principles that apply to good marketing are the same principles that apply to good link building. The process to secure … Continue reading Link building is (specialized) marketing
A CMO’s View: How Intel’s head of creative is building the brand through its in-house agency
For more than a year now, Teresa Herd has been putting together Intel’s Agency Inside to drive greater quality and better brand alignment. Amy Gesenhues on November 18, 2016 Intel Corporation Headquarters — The Robert Noyce Building, Santa Clara, California (Photo credit: Walden Kirsch/Intel Corp.) In September of 2014, Teresa Herd joined Intel as … Continue reading A CMO’s View: How Intel’s head of creative is building the brand through its in-house agency