by Donna LaNasa June 30, 2016June 30, 2016 What Is A Social Sales Force? Simply put, a social sales force is comprised of motivated, unpaid ambassadors and influencers — what we at Converse Digital call Social Agents. Social Agents introduce you to prospective visitors online through Facebook posts, Instagram pics and Twitter taunts telling everyone … Continue reading Why You Need To Build Your DMO’s Social Sales Force
by Shonali Burke June 26, 2016June 26, 2016 The word is out: video marketing is in. Halfway through the year, the buzz around video and its offspring – 3D, 360 video, and VR – is almost deafening enough to drown out the din of Brood 17, should they ever appear. Yet despite repeated statistics that … Continue reading Using Video Marketing to Build Community
by Matt McKeon June 25, 2016June 25, 2016 How can small and big business work together to build strong communities and profits? Small businesses form a vital part of the American economy and market. In December 2015, businesses with under 50 employees created 93,000 jobs in the US, making them an important source of post-recession … Continue reading Using Strategic Business Partners to Build Local Business
by Aaron Agius June 23, 2016 Follow @IAmAaronAgiusJune 23, 2016 How much importance do you place on leveraging your email list? Do you send out a monthly news round-up? Notify your contacts when you release new products or roll out updates? Wish your subscribers a happy birthday? While there’s nothing wrong with any of those … Continue reading 5 Simply Awesome Email Automation Funnels To Build Today
by Matthew McLaren June 22, 2016June 22, 2016 SaaS Tattler Issue 86 – How To Build And Maintain Strong Customer Relationships Closing the sale was just the beginning… now the real work begins. Beyond your product meeting a customer’s need, it’s important that you’re laying down the foundation for the future. While there isn’t a … Continue reading How To Build And Maintain Strong Customer Relationships
by Jacob Shriar June 21, 2016 Follow @jacobshriarJune 21, 2016 Why would someone want to work for you? If you really take the time to think about that question, do you have a good answer? Is the answer you’re thinking of better than what most companies (including your competitors) offer? Your employer brand is the … Continue reading 5 Shockingly Simple Ways To Build Your Employer Brand
by Suzanna Colberg June 14, 2016June 14, 2016 With the help of the globe-spanning soapbox known as the Internet, your customers now wield more power than ever before when it comes to the success of your organization. While a few negative rants among a deluge of neutral or positive online reviews might not hurt your … Continue reading 3 Hiring Best Practices: Build a Workforce that Delivers Superior Customer Service
by JoAnne Funch June 11, 2016 Follow @joannefunchJune 11, 2016 Image from graphic leftovers If you are like the average user, you use LinkedIn to make new connections for a purpose and usually that is to either drive leads or find a new job. It is critical to understand that you need to build trust … Continue reading How LinkedIn Content Can Build Trust and Drive Your Business
Don’t alienate your consumers. Columnist Alex LePage explains how intent data and programmatic advertising can help you anticipate your customers’ needs and build relationships with them across devices. Alex LePage on June 7, 2016 Let’s take advantage of our ability to listen and “talk back” to consumers through effective deployment of intent marketing. One … Continue reading Build effective consumer relationships with ads that use intent data
By Robert Brady June 6th, 2016 Building your email list is a common goal of virtually all websites, whether an ecommerce store, an industry blog or a brick and mortar store. Email consistently provides one of the highest ROI channels for online marketing, contributing an average of 23% of sales, but only getting 15% of the … Continue reading How To Use Facebook & Twitter PPC To Build Your Email List
