Steven J. Wilson — March 27, 2020 Companies spend millions on a super bowl ad. On average, a 30-second ad would cost $ 5.6 million. So is it all worth it? According to InsightExpress, half of the viewers watch the commercials more than the game itself. So that’s food for thought. And maybe that’s the … Continue reading Facebook is the Best Place to Build a Community For Your Brand in 2020
Tag Archives: Build
How to Build Trust and Community While Working Remotely
Eric Termuende — March 26, 2020 While there is no business as usual this week, and as we all settle in to a new normal, transitioning into yet-to-be-discovered best practices can be a quite difficult. And for many of us working remotely for the first time, perhaps with kids and significant others, working from home … Continue reading How to Build Trust and Community While Working Remotely
Top 8 SMS Marketing Campaign Workflows to Build
Corie Stark — March 13, 2020 Have you ever thought about adding SMS marketing to your inbound strategy, but stopped short due to a lack of campaign ideas? Sure, you could text your contacts with a welcome message, but what comes next? More than you may think! There are several examples of SMS campaigns you … Continue reading Top 8 SMS Marketing Campaign Workflows to Build
Why e-commerce companies need to build shipping costs into prices
Including the price of shipping into products can help manage expectations of consumers, avoid buyer reluctance and increase revenue. Sydney Wess on February 27, 2020 Working the cost of shipping into listing prices on e-commerce sites is becoming more common as free shipping grows in popularity. Whether you work shipping into listing costs or add … Continue reading Why e-commerce companies need to build shipping costs into prices
No High-Level Fluff: 7 Steps to Build the Best Target Account Model
Tom Keefe — February 26, 2020 Selecting target accounts can be stressful. You worked hard to build trust across your Sales team, and now comes a project that could ruin that hard-won trust if you don’t execute it perfectly. Guess what? It is not (and never will be) perfect. This activity can’t be done in … Continue reading No High-Level Fluff: 7 Steps to Build the Best Target Account Model
5 Steps to Build a Webinar Landing Page That Guarantees Attendees
Brad Smith — February 24, 2020 In the world of marketing, a webinar can be one of the most powerful tools in your arsenal. There’s a simple reason for that. Webinars allow you to connect directly with your audience, establishing your credibility in the field and associating your business with that topic in the minds … Continue reading 5 Steps to Build a Webinar Landing Page That Guarantees Attendees
Build Your Digital Marketing Plan on a Solid Foundation of Core Values
Jon-Mikel Bailey — February 16, 2020 Since I joined the Wellspring team, I have given this some thought and gained a fresh perspective. Wellspring’s core values are simple yet very powerful: Integrity – Always be honest and do the right thing, even if it’s hard. Transparency – Hide nothing from the client; make them a … Continue reading Build Your Digital Marketing Plan on a Solid Foundation of Core Values
Want to Build a Profitable Business? Avoid These 4 Pricing “Strategies”
Michelle Palacios — February 12, 2020 When you’re trying to build a business it’s easy to assume the #1 thing you need to focus on (after you’ve setup up the basics of your website or store), is figuring out how to drive traffic to your shop. But turning an idea into a profitable business takes … Continue reading Want to Build a Profitable Business? Avoid These 4 Pricing “Strategies”
Website Design Cost: How to Build a Site That Converts at the Best Price
Micah Lally — February 12, 2020 How often do you land on a well crafted website and guess just how much it probably cost the owner? Are you able to estimate the pricing of every CTA, logo design, and exit pop-up? Is it a custom design or a template? Did they save money by building … Continue reading Website Design Cost: How to Build a Site That Converts at the Best Price
4 Steps to Build a Recession-Ready Business
Mark Edwards — February 5, 2020 There is a natural tendency for all of us to postpone action until it’s absolutely necessary, which makes our action a reaction. In business, if you’re standing still and waiting for the next shoe to drop, you have already lost. Considering the recent threats of trade wars, heightened geopolitical … Continue reading 4 Steps to Build a Recession-Ready Business