Clair Kim — January 22, 2020 There is no need to emphasize the importance of growing audience at this point. Not only did online presence become a must, it also became an important sales channel for many businesses. Unfortunately, the competition for customers’ attention is getting more fierce each day. Advertising costs are hiking up. … Continue reading 5 Unconventional Ways to Build Your Audience Online
Thomas Griffin — January 22, 2020 You don’t need to have a completed website before you can start to build leads for your business. In fact, you can leverage your upcoming website launch to generate a buzz and create leads. Starting your marketing activities before your launch is game-changing for two simple reasons: You’re not … Continue reading How to Build Leads Before a Website Launch
Chelsea Boice — January 17, 2020 Websites are a wonderful thing: They serve as a digital home where brands of all sizes can demonstrate their services and products, as well as their character and personality. A website is a vital asset for every business because it opens your company up to the world beyond your … Continue reading Custom vs. Templates: How Should You Build Your Website?
Brad Smith — January 4, 2020 Follow @bsmarketer Does creating a website feel like a daunting task? Are you putting off building a website for your business, non-profit, or portfolio because it just seems like too much work? If learning to code, sourcing photographs, and figuring out how to create forms sounds overwhelming, I’ve got … Continue reading 6 Simple Steps to Build a Basic Website for Your Small Business
Jeremy Durant — December 16, 2019 Follow @BopDesignSD Creating a B2B marketing strategy can seem like a daunting task, but it doesn’t have to be. Whether you are crafting next year’s marketing strategy, refreshing an existing strategy, or starting from zero, we’ve got you covered. In this post, we’ll walk you through the steps to … Continue reading How to Build a B2B Marketing Strategy from the Ground Up
Jeff Cates — December 16, 2019 Workplace culture is not a mere buzzword that is here today and gone tomorrow, nor is it the latest industry trend that will fade with time. Rather, culture is the very fabric that holds our leadership and our workforce together. Ultimately, our company culture defines who we are, our … Continue reading 6 Ways Leadership Can Build a Positive Culture
Kimberly Grimms — December 9, 2019 Follow @https://twitter.com/kimberlygrimms What most searched for words and phrases will lead potential customers to your website? Propelrr, a digital marketing agency in the Philippines, presented a case study on the top searched “near me” keywords. This study discusses the importance of having the right keywords to help boost your … Continue reading Get the Right Traffic: Build a Comprehensive Keyword List
Daniel Ndukwu — November 25, 2019 Follow @daniel_ndukwu A new business model is sweeping the world. In times past, you bought something once and it was yours forever. Today, you pay for regular access and get a product that’s always up to date. It applies to groceries, clothes, and even software. This comes with distinct … Continue reading 4 Essential Steps to Build a Profitable SaaS MVP
Tiffany Fowell — November 4, 2019 A consistent brand can help you: Gain credibility Inspire trust & loyalty in your customers Boost your visibility within your market Justify charging a premium for your products & services Distinguish yourself from your competitors Establish a strong & consistent cross-channel customer experience While this isn’t limited to social … Continue reading 5 Easy Ways to Build Brand Awareness Using Social Media
Kato Nkhoma — October 31, 2019 Follow @katonkhoma Marketing in the modern age can be quite tricky if you’re not familiar with the way search engines work. As a small business owner, you may not have the resources (human and financial) to do what other more established businesses are doing to drive traffic to their … Continue reading 6 Simple Ways to Build Quality Backlinks (on a Shoestring Budget) for Your Business
