Conor Bond — April 14, 2020 We’re living in uncertain, life-altering times. As social distancing measures become more restrictive in order to slow the spread of the coronavirus (COVID-19), brick-and-mortar retailers are suffering from reduced demand or forced to close entirely. Simultaneously, consumers are relying more and more on ecommerce to purchase the goods they … Continue reading How to Build an Ecommerce Website Fast
Here are some encouraging stories from marketers who are pivoting to help customers, and their staff, during the crisis. Wendy Almeida on April 14, 2020 The massive disruption of COVID-19 is forcing many of us to rethink everything we do. Our community has been sharing their ideas on how to manage this overwhelming situation. Here … Continue reading COVID-19 stories: Marketers are using this time build community
Many agile marketing teams have successfully been launched by passionate team members willing to challenge the status quo in a forward-thinking way. Stacey Ackerman on April 13, 2020 While a lot of marketers who are new to agile marketing think it’s a process change, but that’s only a small piece of the puzzle (and that’s … Continue reading How to build an agile marketing organization without authority
Shobha Ponnappa — April 6, 2020 Brand Experiences Don’t Live In A World Of Their Own. They Have To Be Evaluated Against Customer Expectations Unknown to you, every potential and existing customer of yours, when he hits a contact point with your brand, comes with an expectation set in his mind. This dictates how he … Continue reading How To Build a Remarkable Brand Experience For Knowledge Commerce
Erin McDonald — April 3, 2020 It’s time. You’ve finally decided to set up a professional website for your business or decided it’s time for an update after a few years. There are many key reasons why a professional website is crucial for a business, and you can read about them our previous article. The … Continue reading How to Build a Professional Website For Business
Sylvia Moses — March 30, 2020 Virtual team building activities can help you build more collaborative teams. Try these 10 remote team building activities as a start. Remote work is the future of work. You might have arrived at this conclusion by your own volition. Or you might have reached it because of current circumstances. … Continue reading 10 Virtual Team Building Activities to Build Stronger Teams
Steven J. Wilson — March 27, 2020 Companies spend millions on a super bowl ad. On average, a 30-second ad would cost $ 5.6 million. So is it all worth it? According to InsightExpress, half of the viewers watch the commercials more than the game itself. So that’s food for thought. And maybe that’s the … Continue reading Facebook is the Best Place to Build a Community For Your Brand in 2020
Eric Termuende — March 26, 2020 While there is no business as usual this week, and as we all settle in to a new normal, transitioning into yet-to-be-discovered best practices can be a quite difficult. And for many of us working remotely for the first time, perhaps with kids and significant others, working from home … Continue reading How to Build Trust and Community While Working Remotely
Corie Stark — March 13, 2020 Have you ever thought about adding SMS marketing to your inbound strategy, but stopped short due to a lack of campaign ideas? Sure, you could text your contacts with a welcome message, but what comes next? More than you may think! There are several examples of SMS campaigns you … Continue reading Top 8 SMS Marketing Campaign Workflows to Build
Including the price of shipping into products can help manage expectations of consumers, avoid buyer reluctance and increase revenue. Sydney Wess on February 27, 2020 Working the cost of shipping into listing prices on e-commerce sites is becoming more common as free shipping grows in popularity. Whether you work shipping into listing costs or add … Continue reading Why e-commerce companies need to build shipping costs into prices
