Mark SchaeferFebruary 23, 2015 It’s not often that I disagree with the super-smart author and entrepreneur Seth Godin but today is one of those days. He recently wrote a wonderful and provocative post called “Is Google making the web stupid?” opining that the economics of search are “strangling” the best content. He didn’t use the … Continue reading 10 Soul-Grabbing Brands That Prove You Don’t Need SEO to Succeed
Dorien Morin-van DamFebruary 20, 2015 Are You New To Instagram And Are You Not Seeing The Results You Expected? Well, let me be the one to say it; it might not be Instagram, it might you (and the expectations you’ve set!). Ouch! No one likes to hear that, right? But, it’s true. Instagram, when used … Continue reading 7 Steps To Getting Your Brand’s Instagram Channel Off The Ground [Infographic]
Kendall CrammFebruary 19, 2015 The Dawn of Snapchat It’s still not uncommon for people to argue that marketing on Facebook and Twitter doesn’t work stating that there is no “direct ROI”. You can imagine what those same people are saying about Snapchat, a video/picture messaging app that only lasts about 20 seconds long. Personally as … Continue reading Brands Rocking it on Snapchat
Francis TrappFebruary 17, 2015 We’re just barely into the new year and most brands are off to the races employing the latest trends in consumer marketing. Still at the top of the trend list is social media. Brands know they need it; but yet and still, many aren’t entirely sure how to improve as competition … Continue reading Revive Your Brand’s Instagram Strategy in 4 Simple Steps
Tom MartinFebruary 17, 2015 Mardi Gras has, and continues to be, one of the most well known, interesting and misunderstood free festivals in the world. An enormous content marketing and digital marketing opportunity for brands — think brand activation, content creation, brand awareness, social media opportunities and good old fashioned sales incentives trips — Mardi … Continue reading Mardi Gras New Orleans: A Digital Marketing Opportunity for Brands Everywhere
Ciaran BlumenfeldFebruary 13, 2015 If your brand is on social, you’ve probably already put a significant amount of thought into your brand’s voice. Defining your brand’s voice for social media messaging is standard planning, but as visual platforms gain traction, defining your brand’s “visual voice” is becoming just as important as defining a characteristic verbal … Continue reading The Five C’s of Cultivating Your Brand’s Visual Voice on Instagram and Beyond
Vishal PindoriyaFebruary 5, 2015 According to a study by Manta, 61 percent of small businesses don’t see a return on investment from their social media presence. But it isn’t for lack of effort. Of those surveyed, nearly 50 percent said they increased time spent on social media while only seven decreased their time. It’s easy … Continue reading 5 Brands With A Simply Striking Social Media Presence
Business.comFebruary 4, 2015 The year 2015 is expected to be one that will throw up plenty of surprises, unexpected and on a global scale. There is a lot of optimism regarding the economic green shoots that are visible all across the world but there are also niggling worries. Startups and small businesses that managed to … Continue reading Slaying the Goliaths: Small Business Vs. Big Brands
Alex DittyFebruary 1, 2015 Follow these best practices for successful Instagram marketing Are you trying to use Instagram for your social media marketing? Are you finding it difficult to grow the channel to promote your brand? You’re not alone. Finding success with Instagram marketing is an excited process but it can feel like an uphill … Continue reading 9 Instagram Marketing Tips From The Best Brands
Personal Branding BlogJanuary 31, 2015 Having a well-planned social media strategy is an important part of building your personal brand online. Leveraging each network to its fullest potential is also important for visibility and word-of-mouth marketing. Instagram is one of the best networks today that builds a larger audience and following online, which makes this … Continue reading 4 Instagram Power Tips For Personal Brands
