by Jo Lynn Deal December 30, 2015 Follow @jolynndealDecember 30, 2015 “I don’t like the sales process. I certainly don’t want to cold call people and I am uncomfortable with sales in general,” words from one of our shiny, brand new clients. This is a client sentiment we run across often at myMarketing Cafe. In … Continue reading How To Blend Online and Offline Tactics to Boost Client Acquisition
by Claude Harrington December 29, 2015December 29, 2015 When we think about video marketing, we tend to think most about its external impact. How many leads did this video generate? What is its impact on brand awareness? It’s not surprising we think this way, given the array of stats that tout the effectiveness of explainer … Continue reading 4 Ways Your Business Can Use Explainer Videos to Boost Productivity
by Irene McConnell December 18, 2015December 18, 2015 When it comes to your career, you probably have a tendency to leave things until the last minute. Why do you need an updated resume, a stellar LinkedIn profile, a thriving online presence – if you already have a job? Aren’t those things more appropriate when you’re actively looking … Continue reading 19 Guidelines For Using LinkedIn To Boost Your Career.
by Paul Mauer December 25, 2015December 25, 2015 When it comes to marketing your small business, video might be the very best form of content to invest in. According to Wevideo, video content supercharges your website in a multitude of ways: Google ranks pages with video content higher than those without. Videos increase time on … Continue reading The Art of Storytelling: How Video Can Boost Your Business
By Stephen Moyers December 10th, 2015 In today’s digital economy, having a website for your company is a necessity. But are you using your pages to their full potential? An expertly designed webpage will do more than just wow your users; it will boost your sales. In fact, there are many ways to optimize … Continue reading How To Boost Sales With These 8 Web Development Tricks
by Kristen Patel December 1, 2015 Follow @kristinapatelDecember 1, 2015 We’ve said it before, but I’ll say it again: If you blog for your business, you will see results. It’s that simple. Whether you’ve just created your first product through Kickstarter or you’re a seasoned, Starbucks-sized brand, your blog can move the needle. And we’re not talking … Continue reading 3 Ways to Boost Your Brand Through Blogging
by Megan Totka November 30, 2015 Follow @MeganTotkaNovember 30, 2015 “Faster than a speeding bullet. More powerful than a locomotive. Able to leap tall buildings in a single bound.” That’s how the old Superman television show was introduced each week as Americans stared at the grainy pictures on their black-and-white television sets. Today, a variety … Continue reading 4 Apps to Boost the Speed and Strength of Your Startup
by Chris Lake November 25, 2015 Follow @DigitalDockUKNovember 25, 2015 Having a wealth of positive reviews on independent websites is the holy grail for many business owners. In fact, good social proof is fast becoming a necessity for any serious marketer. The benefits are multiple. Here are three huge advantages : increased sales improved brand … Continue reading Social Proof – Best Strategies to Boost Your Brand
by Jess Millis November 24, 2015 Follow @https://twitter.com/MillisJessNovember 24, 2015 It used to be that if you wanted to take classes, you had to enroll in a college. But that’s no longer the case. E-learning has completely revolutionized the way that we learn. Nowadays, anyone can take classes online in a huge variety of topics. … Continue reading An Ultimate List of 71 Free Online Courses to Boost Your Career Success [Infographic]
by Rick Whittington November 24, 2015 Follow @rickwhittingtonNovember 24, 2015 For companies that do business in a localized region, local search engine optimization (SEO) is an important part of establishing an online presence. For some companies, however, this is a difficult and confusing process. Fortunately, we’re here to help. Read on for some simple tips … Continue reading Winning at Local Search: How Your Company Can Boost Local Search Ranking
