Content Marketing Institute’s latest survey aims to better understand how content marketers are managing their content strategy. Amy Gesenhues on July 14, 2017 According to Content Marketing Institute’s latest survey of marketers, learning how to better use their content management marketing technology is posing a significant challenge for marketers. Sixty-six percent of the marketers … Continue reading Learning to use content management martech is biggest educational need for marketers
Personal Branding Blog — June 27, 2017 — June 27, 2017 Tumisu / Pixabay There are many benefits of using social media such as connecting with friends and family who live far away or following the news and latest trends. However, if you misuse it, it can get you in trouble and destroy your whole … Continue reading Biggest Social Media Mistakes That Can Get You Fired
Nicole Blanckenberg — June 9, 2017 Follow @https://twitter.com/StoreYaCom— June 9, 2017 Analytics tells a story. A story about where your sales are coming from, who is buying your products and which marketing channels are bringing in the best ROIs. Its data is the lifeblood of any successful eCommerce store. Therefore, mistakes that cost you money, … Continue reading The Biggest Analytics Lies and How to Spot Them
Michael Heller — May 19, 2017 — May 19, 2017 “Goals are like your roadmap in life or a compass, if you don’t know where you want to go, you can never get there.” -Spyros Thalassinos (@sthalassinos), Founder of Design Haven We harp on productivity numbers and calculate the ROI of employee programs with the … Continue reading The Biggest Goal-Setting Mistakes You Can’t Afford to Make
Sawaram Suthar — April 30, 2017 Follow @sawarams— April 30, 2017 Starting a business is not such a big deal. But managing the process for a long time is the primary challenge for every small business or startup. Small and medium-sized enterprises control over 95% of the business market and regulate 60-70% of employment. But … Continue reading 5 Biggest Problems Every Small Business Faces
Heather R. Morgan — April 7, 2017 Follow @HeatherReyhan— April 7, 2017 Contrary to what you might expect, sales emails should not be all about you and your company. Instead, you should put your prospective customers front-and-center when you plan a new campaign: What do they care about? What are their problems, and how can … Continue reading Narcissism: The Biggest Reason Your Sales Emails Fail
Matt Curtis — March 24, 2017 — March 24, 2017 Facebook stands as the giant among other social media platforms with over one and a half BILLION active users. For this reason, it’s no surprise why so many businesses choose to use it as their go-to social media platform. Despite the heavy business usage, many … Continue reading Fighting the Algorithm: Facebook’s Greatest Strength is Your Biggest Weakness
Ronald Dod — February 10, 2017 Follow @Visiture_Search— February 10, 2017 Everyone has had their moments when they wondered what they were thinking—I guess I’ve just had a few more than others. Over the course of my career, I have tried a bunch of different tactics. While a lot of them worked for me, even … Continue reading The Biggest SEO Fails I Have Done
Sarah Goodall — January 25, 2017 Follow @sarahgoodall— January 25, 2017 Dinner time in our household is pretty noisy, messy and not all that peaceful but last night I figured it was time I started talking to the girls about the real world. What’s going on outside our little bubble. We talked about the recent … Continue reading The Biggest Problem With Employee Advocacy…And How You Can Fix It
Jeff Weinberger — February 1, 2017 Follow @jweinberger— February 1, 2017 It seems like a pretty simple statement: getting your strategy right and avoiding a strategy mistake is critical to getting the outcome that maximizes your marketing and business potential. Many companies, especially smaller and mid-size companies, tend to put lots of work into getting … Continue reading How to Avoid Your Biggest Strategy Mistake
