Yogesh Choudhary — October 28, 2016 Follow @yogeshchoudhary— October 28, 2016 Websites are the foundation of any business organization’s online presence. They are an essential asset to companies and they need to be updated and refurbished every couple of years. In most cases, business organizations redesign their websites because they simply don’t look that appealing … Continue reading 10 Biggest Mistakes to Avoid When Redesigning Your Website
by Lucas Dominic Follow @LucasJankowiakOctober 20, 2016 As a startup CEO, you want to climb the success ladder as far as you can. But there’s always something in the way. It’s crucial for you to use solutions that help you improve sales and increase revenue. When you choose the right payment gateway for your startup’s … Continue reading Face the Biggest Startup Challenges with the Right Payment Solution
by Brian Walsh Follow @bwalshbrianOctober 9, 2016 Understanding the best way to differentiate against your competition is critical to being an effective salesperson. The “Do Nothing” competitor is always one of the toughest. Who has instant access to the decision maker? Who is always part of the sales opportunity whether you are or not? The … Continue reading What to Do When “Do Nothing” is Your Biggest Competition
by Oren Netzer, Op-Ed Contributor, August 11, 2016 Part 1 and Part 2 of this series examined how bidding directly on long-tail keywords improved all front-end metrics, including click-through rates, cost per click and average position. Part 3 examined how adding long-tail keywords increases overall impression share. In this fourth and final installment, the analysis examines how bidding directly … Continue reading Why Long-Tail Keywords Are Your Biggest Missed Opportunity – Part IV
by Oren Netzer, Op-Ed Contributor, July 19, 2016 Part 3 of this series examines whether the impressions and clicks generated by long-tail keywords are incremental to the impressions and clicks already being driven by the pre-existing keywords, or whether they are at the expense of the pre-existing keywords. In other words, are you creating … Continue reading Why Long-Tail Keywords Are Your Biggest Missed Opportunity – Part III
by Mike Brown July 21, 2016 Follow @BuddhaBroIncJuly 21, 2016 Do you ever get the feeling that some bloggers must have been born as skilled writers? The apparent ease at which their content just flows from their fingers to the screen, the irresistible sales funnels, their slick sign up forms and their laid back tone … Continue reading 37 Experts Reveal Their Biggest Blogging Mistakes (So You Don’t Make Them!)
Amazon Echo sold massively, and according to the company, there was one v-commerce purchase per second. Greg Sterling on July 13, 2016 Amazon reported earlier this morning that the second Prime Day was its biggest sales day ever. Despite some well-documented issues, sales were 60 percent higher than in 2015, which included large sales of … Continue reading Prime Day the “biggest day ever” for Amazon and its Alexa devices
by Joel Goldstein July 1, 2016 Follow @joelgoldsteinJuly 1, 2016 Brands must understand why customers are motivated to buy in order for their products or services to be successful. This understanding will help you develop the product positioning, marketing campaigns and the brand’s image to craft a message that ties into one of these buyer … Continue reading The 7 Biggest Buyer Motivations
TrackMaven has released a report of how Fortune 500 companies are engaging with Instagram. Some of the findings may surprise you. Tamar Weinberg on June 29, 2016 What insights can you learn from Fortune 500 brands using Instagram? TrackMaven has your answer. After analyzing over 40,000 unique social posts on the image sharing network, … Continue reading Report: What marketers can learn from the biggest brands on Instagram
by Oren Netzer, Op-Ed Contributor, June 27, 2016 Part I of this series showed how bidding directly on mid-tail and long-tail Exact match keywords can significantly improve click-through rates, average position and cost per click. The study revealed that this is likely due to a better match between user intent (as expressed through the search … Continue reading Why Long-Tail Keywords Are Your Biggest Missed Opportunity – Part II
