Tag Archives: Better

CMOs Looking For A ‘Path To Better, Not Perfect’

CMOs Looking For A ‘Path To Better, Not Perfect’ by Laurie Sullivan @lauriesullivan, March 21, 2019 CMOs are slowing the “madness” of adopting marketing technology to focus on finding experts with the skills to make the tech work — of looking for the next silver bullet to bring together the data, according to data released … Continue reading CMOs Looking For A ‘Path To Better, Not Perfect’ →

5 Tips for Better Inventory Management

Inventory Management

Kaitlyn Hammond — March 14, 2019 — March 14, 2019 mohamed_hassan / Pixabay There are dozens of ways to improve your inventory management. In this article, we have five important tips for establishing you beginning of year inventory so that you can report your taxes correctly. The Internal Revenue Service requires you to value your … Continue reading 5 Tips for Better Inventory Management →

5 Actionable Ways to Become a Better Manager

Management Skills

Mile Živkovic — March 12, 2019 — March 12, 2019 People don’t quit jobs – they quit bosses. You’ve probably heard this one a few times. You’ve also probably left a job or two because the manager was impossible to bear, even though the work was fulfilling, challenging and paid well. Great managers make people … Continue reading 5 Actionable Ways to Become a Better Manager →

How to Write Better Instagram Captions That Boost Engagement

Instagram Engagement

Jared Atchison — March 8, 2019 — March 8, 2019 Instagram is a photo sharing social media app with well over 800 million users worldwide. Out of all of their users, Instagram estimates that there are about 500 million active daily users. That is a wide range of people to engage with if you’re a … Continue reading How to Write Better Instagram Captions That Boost Engagement →

Email Copywriting 101: Five Steps to Better Converting Emails

Copywriting

Patti Haus — March 7, 2019 — March 7, 2019 “Email marketing is dead.” That’s what a digital marketer told me while trying to sell me his messenger bot software. But email isn’t going anywhere. Customers who buy through email spend 138% more than those who don’t sign up for email offers. And email marketing … Continue reading Email Copywriting 101: Five Steps to Better Converting Emails →

4 simple ways small businesses can use data to build better customer relationships

Customer Relationship Managemnet

An effective CRM strategy needs to include a way to collect, organize and take action with your data. Darcy Kurtz on March 1, 2019 In a world where customers are bombarded across every possible channel with brand messages, targeting is more important than ever before. Small businesses need to be able to make their … Continue reading 4 simple ways small businesses can use data to build better customer relationships →

How to Deliver a Better Partner Affiliate Program Experience

Affiliate Marketing

Amity Kapadia — February 4, 2019 Follow @amitykapadia — February 4, 2019 Tumisu / Pixabay Securing partners (and figuring out incentives) for your partner affiliate program are crucial first steps in building a successful partnership. However, maintaining and nurturing relationships as well as delivering the best experience possible can be more important aspects of your … Continue reading How to Deliver a Better Partner Affiliate Program Experience →

Nothing Sells Better than Enthusiasm in the Job Interview

Job Interviews

Ines Temple — February 4, 2019 Follow @inestemple — February 4, 2019 Job seekers are often surprised when they don’t receive a job offer after an interview. They wonder, “Why wasn’t I selected? What went wrong?” But imagine this scenario: I want to work in your company, but in my interview with you, I sit … Continue reading Nothing Sells Better than Enthusiasm in the Job Interview →

Nearshoring vs Offshoring – Which is Better for Your Business?

Outsourcing

Fatmir Hyseni — February 1, 2019 Follow @fatmirhyseni — February 1, 2019 Most people use the terms “outsourcing” and “offshoring” interchangeably- in their minds, they are the same thing. However, it’s important to note that outsourcing is actually a much broader term than this, and doesn’t necessarily involve offshore work. Both nearshoring and offshoring offer … Continue reading Nearshoring vs Offshoring – Which is Better for Your Business? →

Pop-ups vs. Chatbots: Which Works Better for CRO?

Customer Satisfaction

Conor Bond — January 31, 2019 — January 31, 2019 Getting people to your website isn’t easy. And isn’t cheap, either. Clicks cost money. Impressions cost money. Blogg—ahem—content marketing extraordinaires cost money. This pensive gentleman needs money for small plants and non-branded laptops. And although there are ways to get more out of your online … Continue reading Pop-ups vs. Chatbots: Which Works Better for CRO? →