Dan Shewan — February 27, 2017 — February 27, 2017 Think about your last few marketing campaigns. Look over some of the emails you sent to prospective customers, or the social media updates you made promoting your brand-new product or service. Read over some of the blog posts you published. How much of this promotional … Continue reading Features vs. Benefits: What’s the Difference & Why It Matters
The Benefits Of Serendipity by Aaron Baar, Staff Writer, February 21, 2017 So much of search marketing is about creating the right combination of factors to get consumers’ attention: Hours spent planning keyword campaigns and branded search terms might lead a customer to your doorstep. But don’t discount the happy accident. Every now and then, … Continue reading The Benefits Of Serendipity
Grant Thomas — February 10, 2017 Follow @gsthomas22— February 10, 2017 Driving traffic to your website is a key part of growing your business. You must get people to your site to see what products or services you offer in order to have the opportunity of a sale. However, this is just one piece of … Continue reading How to Increase Traffic Conversion with Email Capture (Plus 5 Hidden Benefits of Building your Email List)
Paul Cook — December 31, 2016 — December 31, 2016 Benefits of incorporating Pinterest to your social media strategy Pinterest is no longer viewed as a niche player in social media marketing. The image sharing site has experienced exponential growth and an increased user base as well, thereby cementing its position as a social media … Continue reading How Social Media Strategy Benefits From Pinterest
Madison Lichtmann — December 2, 2016 — December 2, 2016 The end of the year is approaching fast, making now a great time to sit down with your employees, reflect on their 2016 achievements and help set them up for success in 2017. Studies show employees who are working towards achieving their goals are more … Continue reading 5 Benefits to Setting Performance Goals
David Kiger — November 23, 2016 Follow @davidkiger— November 23, 2016 Beyond the good feelings and family gatherings during Thanksgiving week, it can also be a time to ponder the value of gratitude. For CEOs, that can mean taking the time to show true thanks for the employees around them, and offering gestures that show … Continue reading CEOs, Thanksgiving and the Benefits of Gratitude
Kevin George — November 23, 2016 Follow @imkevin_monk— November 23, 2016 Communication is a major milestone for social survival. Man began with cave paintings 3,500 years ago, progressed to hand signals, became vocal, discovered sound, invented letters, made words and formed sentences. But this began the anarchy of conforming thoughts into pre-made words and sentences, … Continue reading Benefits of Custom Email Template over Pre-Built ESP Template
by Laurie Sullivan, Staff Writer @lauriesullivan, November 21, 2016 Marketers have much more to consider this holiday season as they try to optimize campaigns and turn on a dime. Will gift cards catapult sales through smartphones? How do Google AdWords and Bing Ads play a role in local search targeting? Which direction should brands take … Continue reading Mobile Search: Benefits From Driving Purchases Through Smartphones
Sarah Jordan — November 20, 2016 Follow @http://www.twitter.com/sarahmcjordan— November 20, 2016 Delivering a service can be a lot like delivering a product. You know your audience, their challenges, and what they need to overcome them. But serviced-based and product-based businesses also have their differences – a lot of them. Services not only require much more … Continue reading Service is the New Product: How Service Businesses Can Reap the Benefits of e-Commerce
Jennifer Frances — November 5, 2016 Follow @socialbeesmedia— November 5, 2016 If you own an e-Commerce business, then you most definitely have one or more social media channels that you use to connect with your customers or drive traffic to your website. Continue reading below to discover our top 7 tips on using social media … Continue reading 7 Ways To Get The Most Benefits Of Social Media For e-Commerce
