Tag Archives: Avoid

5 SEO Mistakes to Avoid

by Michael Wight November 21, 2015November 21, 2015 Consider yourself the master of SEO? Think again… You might consider yourself a master of SEO tricks. But there are some mistakes that even accomplished SEO strategies fall into. Read ahead and discover the most common SEO mistakes. We will also point out how to quickly fix … Continue reading 5 SEO Mistakes to Avoid

Holiday Email Marketing Insights: Send Emails Early, Avoid Thanksgiving Day & Segment Your Lists

Top email platforms and marketing solution providers offer tips and recommendations based on last year’s holiday campaigns. Amy Gesenhues on November 21, 2015 Adobe predicts this year’s online holiday sales will reach a record $83 billion, an 11-percent year-over-year increase compared to last year. With so much up for grabs between now and the end … Continue reading Holiday Email Marketing Insights: Send Emails Early, Avoid Thanksgiving Day & Segment Your Lists

2 Emotions To Exploit (And 2 To Avoid) For Contagious Social Media Marketing

by Matt Clough November 17, 2015November 17, 2015 No matter if you’re trying to inspire empathy in your readers or just trying to make them laugh, harnessing emotions with your social media marketing is a vital skill to have. In no field of marketing is an effective use of emotional direction more important than social … Continue reading 2 Emotions To Exploit (And 2 To Avoid) For Contagious Social Media Marketing

5 Bad Infographic Design Habits You Should Avoid

by Nadya Khoja November 16, 2015 Follow @venngageNovember 16, 2015 Infographics are one of the top forms of visual content used by businesses, and with good reason. People process visual information faster than textual information, and 65% of the population are visual learners. Many companies have incorporated infographics into their circulation of visual content. There’s … Continue reading 5 Bad Infographic Design Habits You Should Avoid

Tips To Avoid Dumb Targeting In Google Consumer Match

by Laurie Sullivan @lauriesullivan, October 26, 2015   Considering Google Consumer Match? “Avoid dumb targeting,” says Matt Miller, SVP of analytics and targeting at global performance agency Performics. The platform allows search marketers to bridge other forms of media like email to more finely target consumers in search advertising or on YouTube. Segmentation becomes the … Continue reading Tips To Avoid Dumb Targeting In Google Consumer Match

Tips To Avoid Dumb Targeting In Google Consumer Match

by Laurie Sullivan @lauriesullivan, (October 26, 2015) Considering Google Consumer Match? “Avoid dumb targeting,” says Matt Miller, SVP of analytics and targeting at global performance agency Performics. The platform allows search marketers to bridge other forms of media like email to more finely target consumers in search advertising or on YouTube. Segmentation becomes the key. … Continue reading Tips To Avoid Dumb Targeting In Google Consumer Match

5 Common Website User Experience Mistakes and How to Avoid Them

Rick WhittingtonOctober 22, 2015 Is your website designed with your ideal customer and prospect in mind? User experience (UX) is a complex science that sits at the intersection of technology, marketing, psychology, content and more. Optimizing for usability requires an in-depth understanding of how modern consumers engage with websites, and a big part of that … Continue reading 5 Common Website User Experience Mistakes and How to Avoid Them