Danielle Winski — September 22, 2018 Follow @DwinskiPR — September 22, 2018 Social media marketing may seem pretty easy, but the truth is – it’s harder than you think! Keep reading to learn how to avoid 11 of the most common mistakes business make. When done well, social media is a powerful and cost-effective marketing … Continue reading Social Media Success: 11 Mistakes to Avoid
Brian Mikes — September 9, 2018 Follow @betwext — September 9, 2018 Are you looking to connect with customers and boost your business sales, but aren’t sure where to start? SMS advertising, or text message advertising is the perfect place to begin. Learn seven common mistakes to avoid with this helpful guide. Before you begin … Continue reading 7 Common SMS Text Message Advertising Mistakes to Avoid
With more and more PPC tasks becoming automated, it’s important to understand the limitations of automation. Here are eight of the most common issues to avoid when moving from manual to automated bidding. Frederick Vallaeys on September 6, 2018 Last week, I wrote that no one should do manual pay-per-click (PPC) bidding in this … Continue reading Avoid the 8 most common pitfalls of automated bidding
Chris Pentago — August 31, 2018 — August 31, 2018 After spending nearly a decade as an entrepreneur, I have learned that there are many romantic beliefs people have about starting a business. Many of them are not compatible with the challenging and often cruel reality that entrepreneurs face. While being your own boss can … Continue reading 4 Tips to Avoid Choosing the Wrong Idea for a New Business
Greg Cawood — August 21, 2018 Follow @iqnection — August 21, 2018 Website design projects can be a challenge to navigate and mistakes can extend the process or sour businesses on the idea of keeping their website current. How can you avoid the pitfalls of a website design project gone bad? One way to experience … Continue reading Website Design Project Mistakes and How to Avoid Them
Sam Saidman — July 23, 2018 — July 23, 2018 Hiring the right SEO company can rank among one of the top business decisions you’ll make. The right SEO company can help your business dominate search engine rankings and drive an ongoing stream of highly targeted traffic to your website at zero cost per click. … Continue reading Top 7 Essential Questions to Ask When Hiring an SEO Company… And 3 Costly Pitfalls to Avoid
Establishing a baseline and understanding historical trends helps forecast traffic trends and alerts you when traffic changes. Contributor Simon Heseltine lists steps you can take to predict incoming traffic and changes to your site. Simon Heseltine on July 23, 2018 Have you ever had this conversation with someone from upper management? Boss: “If we implement … Continue reading How to project SEO traffic levels and avoid saying, ‘It depends’
Avinash Nair — July 18, 2018 Follow @AviNair52 — July 18, 2018 Americans love plastic, especially when it comes to shopping. 78% of consumers say that they would rather buy with a card than cash, and doing so typically leads to a larger purchase. Accepting credit card payments is basically a requirement for all businesses … Continue reading How SMBs Can Avoid the Major Risks Involved with Credit Card Transactions
By Dave Snyder July 9th, 2018 According to the latest stats, Facebook currently hasmore than 2 billion monthly active users. Besides being a great place to connect to people, it’s one of the most profitable marketing platforms of today. As everybody and their momma (literally) has an account on Facebook, it’s the perfect platform to … Continue reading The 5 Deadliest Facebook Marketing Mistakes to Avoid
Amanda Clark — July 2, 2018 Follow @GrammarChicInc — July 2, 2018 Proper keyword use is essential for content marketing—and for SEO. The keywords help reflect those search terms you’re trying to rank for; in many cases, they will also align with your chosen PPC terms. Keywords can even be valuable on a creative level, … Continue reading How to Avoid Keyword Stuffing
