Tag Archives: Automated

Microsoft Makes Last-Touch Attribution For Automated Bidding Generally Available

Marketing Attribution

Microsoft Makes Last-Touch Attribution For Automated Bidding Generally Available by Laurie Sullivan  @lauriesullivan, January 20, 2023 Microsoft Advertising released a model into general availability that it calls “last-touch attribution for automated bidding” on the Microsoft Audience Network this week. Daniel Godoy, evangelist at Microsoft Advertising, provided this update during a presentation. He said enabling the feature when … Continue reading Microsoft Makes Last-Touch Attribution For Automated Bidding Generally Available →

Automated Inventory Management Software Minimizes Costly Errors

Inventory Management

Automated Inventory Management Software Minimizes Costly Errors Emily Newton / 29 Oct 2022 Automated inventory management solutions can be vital in helping companies improve accuracy and output. Businesses that produce or distribute controlled substances or products in exceptionally high demand need them to reduce inventory errors and keep things operating smoothly. However, some decision-makers initially … Continue reading Automated Inventory Management Software Minimizes Costly Errors →

Ghostery’s Automated Never-Consent Cookie Experience

Cookieless Targeting

Ghostery’s Automated Never-Consent Cookie Experience by Laurie Sullivan , Staff Writer @lauriesullivan, September 19, 2022 Ghostery, which specializes in privacy-focused web tools, last week released technology that allows site visitors to get to the content in much less time and helps them avoid the annoyance of trying to determine which personal information to give away. Never-Consent, … Continue reading Ghostery’s Automated Never-Consent Cookie Experience →

Why Is Automated Inventory Management Crucial to Point of Sale (POS)?

Inventory Management

Peter Navarro November 9, 2021 According to the 2017 “State of Small Business Report”, almost half of small businesses do not track the state of inventories or do it manually. Deliberate ignorance of stocks is expensive. Studies show that retailers around the world are losing $ 1.75 trillion a year due to easily preventable stock … Continue reading Why Is Automated Inventory Management Crucial to Point of Sale (POS)? →

The AI Touch: Email Is The Task Most Likely To Be Automated By SMBs

AI Tools

The AI Touch: Email Is The Task Most Likely To Be Automated By SMBs by Ray Schultz , Columnist, October 15, 2021 Small businesses may not be automating their accounts receivable and customer-service functions. But they are sure doing so with their email marketing, according to Automation in Small Business, a study by Skynova.  Of … Continue reading The AI Touch: Email Is The Task Most Likely To Be Automated By SMBs →

Harness the Power of Segmentation with Automated Follow-Ups

Marketing Segmentation

Karen Repoli September 2, 2021 The key to increasing your income is a well-established (and full) funnel. So, of course, you’ve optimized your opt-in pages, monetized your download pages and encourage more buyers through well-placed upsells and down-sells. (For more information check out Forbe’s article, A Beginner’s Guide to Upselling and Cross-selling.) But what about … Continue reading Harness the Power of Segmentation with Automated Follow-Ups →

How to Create an Audit Trail Using Your Automated Workflow Management Solution

Software Solutions

Burak Ciflikli August 10, 2021 Transparency has become more than just a business buzzword — it’s a major operational movement across companies. Take the concepts of workflow management and automation, for example. They’ve become increasingly valuable to organizations trying to streamline processes and boost efficiencies. There are many benefits to controlling and monitoring workflows. Businesses … Continue reading How to Create an Audit Trail Using Your Automated Workflow Management Solution →

What You Should Know About Automated Chargeback Management (and How It Works)

Credit Cards

Tom-Chris Emewulu March 16, 2021 Industry data puts the savings from automated chargeback management 45% less than manual processes, but that’s not the full story. Before taking a deep dive into the merits of adopting automated chargeback management and how to go about it, let’s make a quick detour. Let’s examine why e-commerce merchants seemed … Continue reading What You Should Know About Automated Chargeback Management (and How It Works) →

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