Devin Pallone — December 23, 2018 — December 23, 2018 pixelcreatures / Pixabay All blogs are not created equal. Despite what you might have heard, any blog post isn’t better than no blog at all. Throwing together a post that’s lacking necessary elements could hurt your brand’s reputation more than not having a blog. Your … Continue reading The Anatomy of a Proper Blog Post
There’s no perfect method to snagging the top overall search result for every relevant query, but columnist Stephan Spencer believes that understanding each element of Google’s search listings can give you the best chance for success. Stephan Spencer on September 21, 2017 Are you looking to dominate in Google search results? Your strategy needs … Continue reading Anatomy of a Google search listing
Paul Morris — July 13, 2017 Follow @SuperbDigital — July 13, 2017 Mention the word ‘audit’ to most business people and you’re likely to be met with grimace and words like ‘inconvenience’, ‘time-consuming’ or even ‘unnecessary’. This is because an audit is usually something imposed on a company to satisfy a third party – such … Continue reading The Anatomy of a Website & SEO Audit
Paul Morris — May 24, 2017 Follow @SuperbDigital— May 24, 2017 Mention the word ‘audit’ to most business people and you’re likely to be met with grimace and words like ‘inconvenience’, ‘time-consuming’ or even ‘unnecessary’. This is because an audit is usually something imposed on a company to satisfy a third party – such as … Continue reading The Anatomy of a Website Audit
Chloe Jung — November 22, 2016 — November 22, 2016 It’s no secret that we eat, sleep, and breathe digital marketing. But we’re also the first ones to say that a great sell sheet is an important part of your B2B toolkit. Done right, this one-pager gets you noticed and gets them interested. The goal … Continue reading The Anatomy of a Modern Sell Sheet
Zac Johnson — November 16, 2016 Follow @zacjohnson— November 16, 2016 Snapchat is considered as one of the most powerful social platforms in the world today, with almost 10 billion of daily video views being served through their mobile application. The continuous popularity of this platform has 110 million of users considered as active users … Continue reading The Anatomy of How Snapchat Grew to 10 Billion Video Views [Infographic]
by Darleen DeRosa July 28, 2016 Follow @onpoint_llcJuly 28, 2016 Preparing employees to become future leaders requires a significant investment in terms of time and money. In the U.S. alone, corporations shell out upwards of 14 billion dollars annually on leadership development programs. The average spending per employee was approximately $ 1,500 in 2013, according … Continue reading Anatomy of a Successful Leadership Development Program
by Melissa Macchiavelli July 1, 2016July 1, 2016 For the last several months I have been immersed in a client’s website content. Not just reading it mind you, but taking a deep dive to evaluate what is there today, what should be there in the future, and the overall quality of the copy and content. … Continue reading Anatomy of a Website Content Audit
by Jordan Lore June 28, 2016June 28, 2016 A lot of buzz has been circulating Instagram the past few months with the release of new business tools and the new Instagram algorithm. This algorithm change puts a new emphasis on Instagram’s (previously pretty neglected) advertising platform. If you haven’t been paying attention, it’s time to … Continue reading The Anatomy of a Perfect Instagram Ad
by Imani Mixon June 25, 2016 Follow @ImaniMixonJune 25, 2016 Let’s set the scene. Your company caters to an audience of digital natives ranging from knowledgeable customers to intrigued fans. One group is extremely familiar with your brand and fluent in your products and services. They are the ones who leave comments, give feedback, know … Continue reading The Anatomy of a Successful Refer-a-Friend Campaign
