How to market your brand using interactive native content — Part 3 In part 3 of a series, contributor Jane Loring explains how interactive native content can go a long way toward educating your audience, building trust and increasing brand awareness. Jane Loring on June 15, 2017 One of the tech arena’s favorite buzzwords is … Continue reading How to market your brand using interactive native content — Part 3
John Lincoln — August 24, 2017 Follow @johnelincoln — August 24, 2017 Amazon is the undisputed king of the online marketplace. And it’s no surprise most sellers have taken notice. But when making the decision to sell on Amazon, vendors must do their homework to find out which of Amazon’s selling options is right for … Continue reading Is Amazon Vendor Express Right For You? (Answers)
Logan Chierotti — August 18, 2017 Follow @LoganChierotti — August 18, 2017 E-Commerce sales are on the rise in 2017, according to the national retail federation e-commerce retail sales will grow by 8-12% in 2017. Driving a big part of this growth is Amazon and the fulfillment by Amazon (FBA) program. Amazon sellers are thriving … Continue reading How to Sell Your Amazon Business Quickly For The Highest Profit
Dancing With The Giants: Optimizing Your Digital Presence In The Age Of Amazon by Steve Kraus , (August 18, 2017) Many aspects of the digital world are dominated by a single giant: Google dominates search, Facebook dominates social, and of course, Amazon dominates e-commerce. For the vast majority of brands, walking away from the giants … Continue reading Dancing With The Giants: Optimizing Your Digital Presence In The Age Of Amazon
By Vikas Agrawal August 11th, 2017 Amazon has their own voice-powered digital personal assistant: Alexa. One of the most noticeable applications of Alexa, is Amazon Echo, the flagship smart home device that fully integrates into our lifestyle from playing song to ordering takeout, or from paying bills to doing groceries by voice command. With the inclusion … Continue reading Amazon Alexa SEO: Getting Your Product As The Default Buy For Echo
How Retailers Captured Traffic On Amazon Prime Day by Kathy Menis , Columnist, July 31, 2017 While Amazon is counting its money from its third annual Amazon Prime Day — the e-commerce giant’s midsummer event generated an estimated $1 billion in sales, its biggest single day ever — other U.S. retailers didn’t simply watch from … Continue reading How Retailers Captured Traffic On Amazon Prime Day
Christopher Brown — July 20, 2017 Follow @marketculture — July 20, 2017 Ever since reading the classic Competing for the Future, I realized that a business leader must have one eye on the present and the other on the future. Every organization is running two businesses – today’s business and tomorrow’s business! To build capabilities … Continue reading How A Customer Culture Has Created “The Amazon Effect”: A Vision of the Future
Google, Bing Drive Traffic To Amazon, More Data Shows Reliance On Search by Laurie Sullivan @lauriesullivan, July 11, 2017 Until brands can determine how to get people looking for information to type a website address direct into a URL, they will remain dependent on search engine traffic from organic listings and paid search on Google … Continue reading Google, Bing Drive Traffic To Amazon, More Data Shows Reliance On Search
How Internet Retailers Can Capitalize On Amazon Prime Day With Affiliate Marketing by Monique Zapata-Kaufman , Op-Ed Contributor, July 7, 2017 Amazon recently announced its third annual Prime Day to take place on July 11, 2017. What began as a promotional holiday to celebrate the 20th anniversary of the e-commerce giant has grown bigger and … Continue reading How Internet Retailers Can Capitalize On Amazon Prime Day With Affiliate Marketing
Chris Dunne — July 4, 2017 Follow @FeedbackExpress — July 4, 2017 If you’re not familiar with the term, then your reaction may be ‘drop what?’ But don’t worry, this post will show how drop shipping is incredibly simple is. While the various permutations of drop shipping vary depending on which channel you use, we’ll … Continue reading 4 Great Tips for Drop Shipping on Amazon
