Why Amazon Should Be Top Of Marketers’ Agenda by Joel Davis , Columnist, June 28, 2018 Google has dominated the search scene long enough that a generation of young people is left wondering how baby boomers managed “back in the day.” Now, however, a new giant is entering the search arena. Amazon is starting to … Continue reading Why Amazon Should Be Top Of Marketers’ Agenda
Tag Archives: Amazon
The myths that keep you from winning on Amazon
If you’re still hanging onto best practices from years gone by, contributor Andrew Waber says it’s time to let go if you want to improve your performance. Andrew Waber on June 22, 2018 Success on Amazon can best be described as a game of tactics, with brands needing to constantly adjust to the practices … Continue reading The myths that keep you from winning on Amazon
9 Ways to Promote Your Amazon Listings and Sell More Products
Michael Ugino — June 13, 2018 — June 13, 2018 Amazon’s marketplace is just as lucrative as it is crowded. To profit as a seller, you have to stand out against over two million merchants. But if you do grab buyers’ attention, you’re bound to make sales since so many shoppers flock to Amazon. The … Continue reading 9 Ways to Promote Your Amazon Listings and Sell More Products
How to Increase Your Amazon Seller Feedback Rating
Chris Dunne — June 14, 2018 Follow @FeedbackExpress — June 14, 2018 Amazon ranks seller performance in many ways, with one of the most important being your seller rating. It is a rating of how customers feel about you as a seller and the service you’ve provided them. If you want to get sales and … Continue reading How to Increase Your Amazon Seller Feedback Rating
Achieving Supply Chain Visibility to Compete in the Age of Amazon
Alexander Rinke — June 1, 2018 — June 1, 2018 From humble beginnings as an online bookseller, Amazon has become a household name and the most influential force in retail. The company has scaled rapidly and shifted consumer expectations toward an ‘on-demand’ economy. Now, with a few clicks, consumers want to know all the options … Continue reading Achieving Supply Chain Visibility to Compete in the Age of Amazon
Amazon Search Focuses On Its Private Labels
Amazon Search Focuses On Its Private Labels by Laurie Sullivan @lauriesullivan, May 31, 2018 Amazon continues to take market share, claiming more than 80% of conversions against other ecommerce sites across several product categories. The company holds the highest share with one-click commodity products like batteries and cleaning supplies, as well as men’s athletic shoes, … Continue reading Amazon Search Focuses On Its Private Labels
How to Optimize Your Amazon Product Listings
William Harris — May 26, 2018 Follow @wmharris101 — May 26, 2018 In April of 2018, the world learned for the first time how many Prime users Amazon actually has. The number was staggering: Over 100 million global users. Amazon continues to expand their reach by offering Prime and Prime Now services to new countries … Continue reading How to Optimize Your Amazon Product Listings
How to get the most out of your purchase of ads on Amazon
With Amazon’s site the first stop for so many shoppers, it makes sense to take advantage of its ad offerings. Contributor Andrew Waber shares important landing page optimization practices for those using AMS. Andrew Waber on May 23, 2018 Forty percent of Amazon shoppers never scroll past the first page, according to a 2018 Feedvisor … Continue reading How to get the most out of your purchase of ads on Amazon
How to Use Headline Search Ads to Promote Your Products on Amazon
Richard Hammond — May 15, 2018 Follow @Big_Hambo — May 15, 2018 Amazon’s Sponsored Ads platform is growing in popularity as a cost-effective and robust advertising option for sellers on Amazon’s global e-commerce website. As Amazon continues to dominate the online shopping arena, it’s no wonder more and more sellers are drawn to finding out … Continue reading How to Use Headline Search Ads to Promote Your Products on Amazon
6 Tips to Improve Your Amazon Email Subject Lines
Chris Dunne — May 9, 2018 Follow @FeedbackExpress — May 9, 2018 You’ve carefully crafted your email content, personalised it, kept it short and to the point. You’re providing valuable information to your Amazon customers and are perfectly poised to get that all-important seller feedback or Amazon product reviews. But… All that effort can be … Continue reading 6 Tips to Improve Your Amazon Email Subject Lines