What helps product pages stand out and spur conversions in this competitive category? Contributor Andrew Waber lays out the results of a recent analysis. Andrew Waber on April 25, 2018 As in many markets, the tactics to successfully sell home goods and furniture on Amazon differ slightly depending on the price point. But after … Continue reading 3 lessons learned from 365,000 Amazon furniture & home goods product pages
Retail Brands Investing More In Amazon, Less In Traditional Search Channels: Forrester by Laurie Sullivan , Staff Writer @lauriesullivan, April 25, 2018 Findings in a new Forrester report suggest that retail brands will invest 55% more in online marketing and advertising by 2023, but fewer dollars will go toward traditional search channels like Google. The move … Continue reading Retail Brands Investing More In Amazon, Less In Traditional Search Channels: Forrester
William Harris — April 14, 2018 Follow @wmharris101 — April 14, 2018 With over 500 million products in stock, Amazon is the largest online retailer in the world. As a result, sellers have to compete against each other to get their products in front of as many people as possible. One of the best ways … Continue reading How to Write an Amazon Product Description that Ranks High in Search
Amazon Launches Search Services For Small Agencies Through Alexa.com by Laurie Sullivan @lauriesullivan, April 12, 2018 Alexa.com — a wholly owned Amazon subsidiary since 1999, which focuses on analytics and data — began rolling out a series of offerings Thursday to support search engine optimization, paid-search advertising and content marketing on engines such as Bing … Continue reading Amazon Launches Search Services For Small Agencies Through Alexa.com
Chris Dunne — April 9, 2018 Follow @FeedbackExpress — April 9, 2018 composita / Pixabay You’re no longer allowed to monetarily persuade buyers to change their reviews on Amazon — doing so can lead to you getting suspended or even kicked out. If you’re looking at how to get awesome reviews without breaking the rules, … Continue reading Don’t Get Suspended for Review Manipulation on Amazon
Louis Columbus — March 24, 2018 Follow @louiscolumbus — March 24, 2018 70% of Americans with incomes of $ 150,000 or more who shop online have Amazon Prime memberships. Amazon Prime international customers will grow at a 56% compound annual growth rate (CAGR) between 2016 to 2018. Amazon shipped more than 5 billion items in … Continue reading 10 Charts That Will Change Your Perspective of Amazon Prime’s Growth
Hackers Use Google To Serve Amazon Scam Ads, Again by Laurie Sullivan @lauriesullivan, March 16, 2018 Google search results for “Amazon” pointed to a scam site for hours on Thursday, according to one report. Since then another series of ads took its place in some parts of the U.S. One of the new ads suggests … Continue reading Hackers Use Google To Serve Amazon Scam Ads, Again
Michael Ugino — March 8, 2018 — March 8, 2018 Consumers at a shopping mall get to know brands through storefronts. After handling inventory, seeing how a shop is designed, and talking to employees, buyers form an impression of the business and decide whether they want to make a purchase. As an Amazon seller, your … Continue reading Creating a Unique Amazon Product Listing: A Step-by-Step Guide
Retailers need to invest in people and technology — but also use data more effectively to improve the in-store experience. Greg Sterling on February 12, 2018 Last month, Amazon’s fully automated grocery and convenience store, Amazon Go, opened in Seattle to widespread coverage — and long lines of local shoppers eager to try the … Continue reading How should retailers respond to Amazon Go? 7 experts weigh in
Chris Dunne — February 9, 2018 Follow @FeedbackExpress — February 9, 2018 Once you’ve found the perfect product to sell on Amazon, you need a solid pricing strategy and if you have enough products, a repricing tool to keep your prices competitive and ensure you make a profit. There are many factors to consider when … Continue reading 5 Pricing Strategies Every Amazon Seller Needs to Know
