Tag Archives: Actionable

5 Actionable Ecommerce Marketing Techniques to Drive Sales

by Siya Carla Follow @siyacarlaOctober 13, 2016 Starting an ecommerce shop has become a goal that is achievable for millions of people around the globe, especially nowadays as numerous platforms for easy online store creation have become widely popular. However, even though setting up an online store is easy, there are many other steps that … Continue reading 5 Actionable Ecommerce Marketing Techniques to Drive Sales

Email Content 101: How to Write Your Most Actionable Email Ever

by Kristen Dunleavy Follow @KristenWritesItSeptember 15, 2016 Whether you’re a retailer promoting a new line of sneakers, a hotel chain encouraging readers to enter for a chance to win their dream vacation or a restaurant displaying your seasonal offerings, all brand emails have one thing in common: you’re trying to persuade readers to take action … Continue reading Email Content 101: How to Write Your Most Actionable Email Ever

4 Actionable Ways to Drive Relevant Traffic to a Geo-Targeted Landing Page

by Bonnie Harris Follow @waxgirl333September 11, 2016 Geography has significant importance when it comes to creating customized and local landing pages. If you own a burger joint based in Newark, you’d want to create a website with geo-targeted landing pages that contain information about this city. Most importantly, however, you’d want these landing pages to … Continue reading 4 Actionable Ways to Drive Relevant Traffic to a Geo-Targeted Landing Page

From insight to action: 3 common pitfalls and strategies for more actionable data

How do you turn customer insights into actionable data? Columnist Jordan Elkind offers techniques for aggregating your customer data and better using it for your marketing strategy. Jordan Elkind on September 7, 2016  As marketers, we all know the importance of data in informing our customer relationship and communications decisions. In recent years, marketing teams … Continue reading From insight to action: 3 common pitfalls and strategies for more actionable data

Less Sticking Points, More Sales: Actionable Steps to Remove Friction from Your Buyer Journey

by Jacob Firuta June 23, 2016 Follow @JFirutaJune 23, 2016 When everything goes your way in business – you’ve come up with a great product, you’ve sorted out production and delivery – it’s time to kick back and let the revenue flow in, right? You may be forgetting about one thing that will cost you … Continue reading Less Sticking Points, More Sales: Actionable Steps to Remove Friction from Your Buyer Journey

5 Actionable Ways To Increase Your eCommerce Store’s Conversion Rate

by James Brockbank April 20, 2016 Follow @BrockbankJamesApril 20, 2016 When you first launch an eCommerce store for a brand new online retail business, it’s exciting. There’s a real buzz which comes with removing a ‘coming soon’ page and letting the world see something which has likely been worked on for months. As an entrepreneur, … Continue reading 5 Actionable Ways To Increase Your eCommerce Store’s Conversion Rate