Tag Archives: about

If an Image is Worth 1,000 Words, Who’s Really Talking the Most About Your Brand Online?

by Ben Plomion June 7, 2016 Follow @benplomionJune 7, 2016 The old adage “A picture is worth a thousand words” has been around in one form or another since at least the 1920s, but it’s more true than ever today in a world where image-capturing devices are ubiquitous and the sharing of images takes way … Continue reading If an Image is Worth 1,000 Words, Who’s Really Talking the Most About Your Brand Online? →

What business leaders should know about digital transformation

Columnist Trond Lyngbø notes that in order to thrive in a digital world, business leaders must invest in the digital skills and expertise of their employees. Trond Lyngbø on June 2, 2016        “The blind leading the blind” is a poignant idiom — one that evokes powerful imagery. And while it’s a misfortune when … Continue reading What business leaders should know about digital transformation →

What Franchise Buyers Need To Know About “Business Opportunities”

by Joel Libava May 30, 2016 Follow @FranchiseKingMay 30, 2016 Business opportunities, (or biz opps as they’re sometimes called) are not franchise opportunities. Did you know that? A Story About a year ago, I got into a little online tiff with a gentleman who was calling his business opportunity a “franchise.” Except it wasn’t a … Continue reading What Franchise Buyers Need To Know About “Business Opportunities” →

Serious About Instagram Marketing? Hire A Professional Photographer

by Lucas Miller May 27, 2016 Follow @EchelonCopyMay 27, 2016 Almost seems a bit overkill, doesn’t it? Yes, incredible Instagram content is vital for companies looking to build a solid base of brand fans, but these are just smartphone photos, aren’t they? Couldn’t anybody with a camera phone and a bit of creativity snap an … Continue reading Serious About Instagram Marketing? Hire A Professional Photographer →