Tag Archives: 5Step

A 5-step guide to retiring martech tools without disrupting operations

How you can retire redundant or underutilized tools for a more effective martech stack without operational chaos. Megan Michuda on May 17, 2023 Regularly auditing your martech stack must be part of your organization’s process. During an audit, you will likely identify a handful of tools that can be retired for various reasons. Perhaps your … Continue reading A 5-step guide to retiring martech tools without disrupting operations

A 5-Step Process to Choose the Right Keywords for Your SEO Strategy

Jeremy Durant November 9, 2021 Choosing the right keywords to include in your Search Engine Optimization (SEO) strategy requires combining an intimate knowledge of your industry with SEO best practices. Recently, we shared how to choose keywords with buying intent, which is critical if your purpose is to generate leads. In this post, we walk … Continue reading A 5-Step Process to Choose the Right Keywords for Your SEO Strategy

The 5-step approach to driving retail growth

Here’s what successful retailers are doing to survive and thrive in the current competitive environment. Jordan Elkind on November 2, 2018 at 4:24 pm Most retail marketers are familiar with the concept of the retail apocalypse. Legacy retailers are increasingly losing ground to the one-click convenience, price transparency, and the endless assortment offered by Amazon … Continue reading The 5-step approach to driving retail growth

Awesome 5-Step Guide to Making an Explainer Video That Converts

by Andre Oentoro Follow @breadnbeyondSeptember 21, 2016 When it comes to having an explainer video that boosts your overall conversion, planning, execution and timing are everything. For starters, you’ll have to understand the explainer video’s purpose: to grab the audience’s attention in the first 10 seconds, and in another 50 seconds or so, to hit … Continue reading Awesome 5-Step Guide to Making an Explainer Video That Converts

A 5-Step Guide to Promoting Your Business With Twitter’s New Timeline

by Goutham Bhadri April 5, 2016 Follow @mktgsamuraiApril 5, 2016 There are over 1.3 billion registered users on Twitter. In the US alone there are 65 million users. If you’re active on Twitter but are not seeing significant business results, a few simple shifts in your strategy could help. When used correctly Twitter is an … Continue reading A 5-Step Guide to Promoting Your Business With Twitter’s New Timeline

A 5-Step Thought Process for Digital Marketers to Understand the Customer Journey

by Kelley Schultz March 23, 2016March 23, 2016 The 3 main questions a digital marketer is asked by their VP or CMO are as follows (and most of the time, in this order): How can we get more conversions? Which channel is driving the most efficient (and qualified) conversions? How much more can you spend … Continue reading A 5-Step Thought Process for Digital Marketers to Understand the Customer Journey

A 5-Step Guide to Manageable Tax Prep for First-Time Business Filers

by Claudia Amand March 22, 2016 Follow @shoeboxedMarch 22, 2016 If there’s one thing all entrepreneurs can agree on, it’s that they dread tax season. In fact, a recent survey by the National Association of Small Business (NSBA) reveals that 38 percent of small businesses reported they spent more than 80 hours a year dealing … Continue reading A 5-Step Guide to Manageable Tax Prep for First-Time Business Filers