Thomas Griffin January 6, 2021 In spite of how popular and promising social media is, it still doesn’t compare to email marketing when it comes to getting the best return on investment. For every dollar you spend on email marketing, you will get 44$ in returns. Having said that, it’s important to carry out email … Continue reading Your Email Marketing Checklist For 2021 And Beyond
Syed Balkhi January 5, 2021 If you’re like other savvy business leaders, you use email marketing to stay in touch with your customers. Like many marketing strategies, a successful campaign involves carefully examining metrics that show how consumers interact with your emails. The goal is typically to get more engagement and conversions. Out of the … Continue reading 4 Reasons Marketing Emails Go to Spam (And How to Fix It)
Jennifer Soares January 4, 2021 Paid acquisition can help you grow your database faster than organic-only methods, but they take special handling so you get the most for your money and avoid the problems that can cause campaigns to fail. Check out these tips from Zach Labenberg, VP, Client Strategy, and Brian McKenna, VP, Strategic … Continue reading 5 Tips to Maximize Paid Acquisition for Email Marketing
2 Billion Active On-Demand Video Services To Create Next-Gen Performance Marketing by Laurie Sullivan , Staff Writer @lauriesullivan, January 03, 2021 Juniper Research released data Monday that forecasts nearly 2 billion active subscriptions will use on-demand video services in 2025 — up 65% compared with 2020. Driving the growth are traditional broadcasters that increasingly turn to streaming … Continue reading 2 Billion Active On-Demand Video Services To Create Next-Gen Performance Marketing
Peter Navarro January 3, 2021 Sometimes it’s the sense of humor and human touch that all a tiny store may need to separate itself from the online behemoth retailer. Humor has positive benefits such as promoting social relationships, reducing stress, and strengthening the immune system. Working in environments that favor humor will definitely bring benefits … Continue reading Humor is Essential for a Company’s Productivity and Marketing
Sergio Fetter January 3, 2021 PhotoMIX-Company / Pixabay Search Engine Optimization (SEO) is one of the most crucial elements of an organization, providing it with the necessary visibility to attract more customers. A strong SEO strategy allows a company to position its website to attract more visitors, increasing the chances of turning these prospects into … Continue reading 7 SEO Digital Marketing Trends for 2021
Dana Kachan January 2, 2021 Videos are the most versatile content type interacting with the human psyche. We, humans, perceive the information from the video at the audial and visual levels simultaneously. It gives us a more comprehensive view of the subject and a better understanding of the key message. In the current pandemic conditions, … Continue reading Animation in Digital Marketing: The Power of Influence Hidden Behind Cartoons
Christa Tuttle January 1, 2021 Social media has become the norm and B2B organizations should be on social media. Developing a social presence can be crucial for marketing products or offerings and generating brand awareness. When creating a social media strategy and content for Twitter, there are certain things to keep in mind to achieve … Continue reading 10 B2B Marketing Tips for Successful Tweets
David Hunter December 31, 2020 Fully optimize your Google My Business listing to boost local search using post best practices Posting to your Google My Business page is key for local search engine optimization. By using all of the Google My Business (GMB) features — which include posts (formatted similarly to a social media feed) … Continue reading Google My Business Posts: Take Your Small Business Marketing a Step Further
Bob Hutchins December 31, 2020 Have you started thinking about our 2021 digital marketing plans yet? Here are 3 important digital marketing things that you need to be preparing for in 2021 1. Optimize for voice search. The popularity of products like Google Home and Alexa have created a HUGE boom in the usage of … Continue reading Is Your Digital Marketing Ready for 2021? Here Are 3 of the Most Important Things.
