Hi, Welcome Welcome back By The Conversation February 09, 2024 Men’s employment in the U.S. reached a 20-year high in 2023, with nearly 90% of men ages 25 to 54 in the workforce, according to the Bureau of Labor Statistics (BLS). This supports the broad expectation—some might say, stereotype—that full-time employment is the norm for American men. Yet, … Continue reading The myth of men’s full-time employment
By Tomas Chamorro-Premuzic and Amy Edmondson February 09, 2024 Among the many variables that determine your career success, the ability to perform well in front of others, particularly critical stakeholders (bosses, clients, potential employers, or teachers) interested in evaluating your potential, cannot be underestimated. So much so, that much of the difference between average … Continue reading Obsessing about performance can hinder your success
Marketers can leverage the growing digital audio space and serve relevant dynamic ads on podcasts, streaming audio and smart speakers. Chris Wood on February 8, 2024 Advertisers using creative optimization for video ads now can include ads for audio channels in these omnichannel campaigns. Today, ad-serving company Clinch announced it added audio channels to its … Continue reading Clinch adds digital audio to dynamic creative campaigns
By Janko Roettgers February 09, 2024 Stevie Wonder. Ray Charles. Andrea Bocelli. If you were to ask a random person to name a blind musician, one of those three would almost inevitably come up. Ask that same person about up-and-coming blind musicians, and they’ll likely draw a blank. That’s no accident, according to Athan … Continue reading The quest to build more accessible music tech for blind and visually impaired artists
Today’s evolving marketing landscape needs data-driven strategies. Build robust first-party data and turn insights into strategic campaigns. Sam Shennan on February 8, 2024 Over the last 12 months, we’ve seen the sunsetting of Universal Analytics (UA), the rise of generative AI and major fluctuations in consumer spending owing to persistent inflation and eye-watering interest rates. … Continue reading Navigating the future of marketing with data
By Pavithra Mohan February 08, 2024 Earlier this month, Zoom followed in the footsteps of many of its peers in the tech industry and laid off 150 employees—about 2% of its workforce—in an effort to redirect its resources and invest in what the company described as “critical areas for the future.” One of the … Continue reading Zoom laid off its DEI team—and it’s not the only company making such cuts
Google Joins C2PA Steering Committee, Adobe General Counsel Calls It ‘Major Milestone’ by Laurie Sullivan , Staff Writer @lauriesullivan, February 8, 2024 Google will join Adobe, Meta, Microsoft and others as a steering committee member to support a standard aimed at labeling content and media. Technology from an organization co-founded by executives at Adobe, Arm, BBC, Intel, Microsoft, and … Continue reading Google Joins C2PA Steering Committee, Adobe General Counsel Calls It ‘Major Milestone’
If so, does AI present a solution or just bring us back to the same old question: Which comes first, marketing or technology? Bolaji Oyejide on February 8, 2024 Part one: The promise Part two: The shift Part Three: The crossroads Part Four: Where do we go From here? Part one: The promise The birth … Continue reading Did martech break B2B marketing?
By Leila Frankina February 08, 2024 When Amazon announced last week that it was backing off a bid to purchase Roomba-maker iRobot, the two companies cited a familiar refrain: “Amazon’s proposed acquisition of iRobot has no path to regulatory approval in the European Union,” read a statement from iRobot. That the EU was scrutinizing … Continue reading Why EU regulators can rein in Big Tech, and the U.S. can’t
When everyone has access to AI, the competitive advantage comes from whether you can use it more strategically. Ali Schwanke on February 7, 2024 Almost every business today has access to similar AI tools, but outcomes are going to differ significantly based on how they apply the technology. Results depend not just on the AI … Continue reading Why integrations will be critical to AI in 2024
