Hi, Welcome Welcome back Current and upcoming tools in Ads Manager’s Advantage+ creative suite aim to cut down on creative production time for scaled-up campaigns. Chris Wood on May 7, 2024 Today, Meta introduced new genAI-powered features allowing advertisers to automate the creation of text and images in ads on the company’s social … Continue reading Meta rolls out genAI features for advertisers
What you need to know about martech consolidation, atomization of specialist tools and the untapped potential of generative AI in martech stacks. Frans Riemersma on May 7, 2024 The martech landscape continues to expand relentlessly, year after year. In 2024, this translates to a compound annual growth rate (CAGR) of 41.8%, marking an astounding … Continue reading 14,106 martech tools reveal 3 trends you should master
May 07, 2024 Navigating soft skills in the age of AI: The key to successful hiring, engagement, and retention The integration of AI in talent acquisition, paired with a steadfast focus on soft skills, presents a balanced approach to hiring and developing talent. The Fast Company Executive Board is a private, fee-based network of influential … Continue reading Navigating soft skills in the age of AI: The key to successful hiring, engagement, and retention
May 23, 2024 This is the dark side of having too many habits If you want to be happy in the long term, you may need to think more critically about your daily habits. BY Stephanie Vozza Habits are the building blocks of productivity. They help you move through your day effortlessly, accomplishing what you want … Continue reading This is the dark side of having too many habits
May 07, 2024 Watch out for these 5 red flags for remote jobs If you’re looking for a remote gig, here are a few things to be on the lookout for—and hacks for assessing the company from the outside. BY Stephanie Vozza If you’re looking for a remote job because your company issued a return-to-office mandate, … Continue reading Watch out for these 5 red flags for remote jobs
Met Gala: Katy Perry’s mom among many who fall for AI deepfake of singer Sophie Atkinson Tech Journalist As the Met Gala photos of the hottest celebs dressed in couture started rolling in (June 02, 2024) (Monday 6 May), an AI photo of Katy Perry tricked her own mom and many others as they … Continue reading Met Gala: Katy Perry’s mom among many who fall for AI deepfake of singer
May 07, 2024 Why these 3 employees decided to go back to the office full time The return to office debate often pits employees against bosses, but some workers are choosing to go back to the office. Here’s why. BY Lisa Rabasca Roepe As soon as the COVID-19 vaccine became available, some companies started mandating that … Continue reading Why these 3 employees decided to go back to the office full time
Salesforce continues to go all-in on generative AI and data with new AI Copilots announced at Connections. Kim Davis on May 22, 2024 In a flurry of announcements today, Salesforce announced AI-powered Einstein Copilots for marketing and merchants, building on the Copilots for retailers and shoppers announced earlier this year. The Copilots are built … Continue reading Salesforce piles on the Einstein Copilots
Tactics to build customer trust in your marketing through transparent data practices and consent-driven personalization. Sam Shennan on May 6, 2024 Recently, marketers have been stuck in a bit of a Catch-22. Personalization is at the forefront; it’s an expectation for customers and has become one of the most powerful tools in the … Continue reading Navigating personalization vs. privacy: 3 tips for delivering win-win customer experiences
May 07, 2024 Your employees are freaking out over performance reviews. Here’s how to make them less stressful Stress hormones spike in the weeks before a performance evaluation. This chief people officer says this doesn’t have to be the case. BY Livia Martini These days, performance reviews are getting a bad rap. They’re described as “awful,” … Continue reading Your employees are freaking out over performance reviews. Here’s how to make them less stressful
