Hi, Welcome Welcome back Uber and Lyft drivers in California are able to unionize under new law The 800,000-plus rideshare drivers in the state will be able to collectively bargain for better conditions. Cheyenne MacDonald Sun, October 5, 2025 REUTERS / Reuters California governor Gavin Newsom signed legislation on Friday that grants rideshare drivers in … Continue reading Uber and Lyft drivers in California are able to unionize under new law
October 05, 2025 You control hidden markets at work—it’s time to start acting like it Your inbox is brimming with new emails, and you need to decide which to reply to quickly and which to ignore. You try to schedule something for next week, but your calendar is already packed with recurring meetings. So many … Continue reading You control hidden markets at work—it’s time to start acting like it
Discover why technical branding – speed, semantics, security – now drives AI search performance, and how to stop brand drift before machines define you. Semrush Enterprise on October 3, 2025 Brand performance in generative search relies on measurable reputation and entity signals. But those signals are only as good as the infrastructure machines can … Continue reading Technical branding: The system that teaches machines who the brand is by Semrush Enterprise
October 04, 2025 Treasury mulls $1 Trump coin to celebrate America’s 250th birthday—and Trump U.S. Treasurer Brandon Beach shared a first draft of the coin on social media on Friday.
October 04, 2025 A24’s Scott Belsky fuels his creativity ‘with a fresh dose of surprise’ When Scott Belsky talks about creativity, he uses words like “output” and “production.” “Creativity is the source, with the problem of mining,” says the founder, author, and early stage investor. “It requires machinery and practice and discipline and whatever else.” … Continue reading A24’s Scott Belsky fuels his creativity ‘with a fresh dose of surprise’
October 04, 2025 How to curate a winning team What are the qualities of a great team? You’ve probably been taught that team success requires building trust, fostering psychological safety, and cultivating a unified mindset. Seems logical. You might have learned that consensus is important and hierarchies are bad. Okay. You’ve undoubtedly been given that … Continue reading How to curate a winning team
How to set up GA4 cross-domain tracking for global and multi-brand sites Fragmented sessions distort insights. GA4 cross-domain tracking unifies data across brands and regions so marketers, analysts and leaders see the full journey. October 3, 2025 Google Analytics 4 (GA4) is built to unify data across domains, devices and platforms — giving marketers a … Continue reading How to set up GA4 cross-domain tracking for global and multi-brand sites
AI projects fail from bad data and weak governance. Having bet the house on agents, Salesforce is going to keep working to fix those gaps. Mike Pastore on October 3, 2025 Salesforce announced this week it is expanding its data, governance, security and semantics capabilities across its platform as it continues to build trust … Continue reading Salesforce announces new initiatives to build trust in AI agents
Sustainable growth comes from creating value first for employees and customers. Get the order wrong and you burn through your future. Annette Franz on October 2, 2025 Most leaders talk about value like it’s a buzzword, but here’s the brutal truth: Many companies aren’t creating value — they are strip-mining it. Squeezing customers with … Continue reading Thriving businesses create value, dying businesses strip-mine it
Chasing cost per conversion or ROAS as your KPI leads to underspend. See why conversion volume is a smarter way to scale profitably. Mike Ruff on October 2, 2025 at 8:56 am | Reading time: 4 minutes Is cost per conversion really your most important key performance indicator (KPI)? Many campaigns treat it that way. … Continue reading Stop making cost per conversion your KPI — here’s what to measure instead
