Zoe WaldronFebruary 9, 2015 Meet HelloSociety Pinterest Influencer Mari Richards from St. Paul, Minnesota! Mari is the blogger behind Small for Big, the creator of the printables website Smallful, and works as a freelance toy and product designer. Mari has a BA in Studio Art, a Bachelor of Music Degree in Piano Performance, and an … Continue reading HelloInterview: Meet Mari Richards – Blogger Behind Small For Big, Creator of Smallful, and Pinterest Influencer!
Lucinda WatrousFebruary 7, 2015 The landscape of good Facebook advertising is changing once again. Right now, businesses using newsfeed style ads can capitalize on a new trend of “dark posts.” A dark post is using a newsfeed style ad that doesn’t actually get published to your page’s feed. With newsfeed style ads generating 49x the … Continue reading How Small Businesses Can Use Facebook Dark Posts
Sabrina TurmanFebruary 7, 2015 Pinners love finding delicious recipes, sharing their latest DIY projects, and getting inspiration for their latest round of interior decorating. Pinterest is a no-fuss, vision board for interests, hobbies, and so much more. As consumers scroll through Pinterest, you as a small business owner want to grab their attention with your … Continue reading Get Big (P)interest in your Small Business
Successful, fast-growing small businesses and startups generate awareness, credibility and trust – ultimately influencing audience behaviors. In order to do so, they became industry thought leaders. Creating industry thought leadership for your startup, small business or client should be one of the key goals of your public relations program. If it isn’t, you need to … Continue reading Small Businesses Can Attain Industry Thought Leadership By Cultivating Industry Influencers
Caleb YenFebruary 5, 2015 The internet is a harsh place. You can spend years crafting an incredible social media strategy, only to see it crumble due to an ill-thought-out tweet or an unexpectedly offensive image. This can be especially dangerous when it comes to small businesses on Pinterest. But fret not dear people of Pinterest- … Continue reading The Worst Pinterest for Small Business Mistakes
Business.comFebruary 4, 2015 The year 2015 is expected to be one that will throw up plenty of surprises, unexpected and on a global scale. There is a lot of optimism regarding the economic green shoots that are visible all across the world but there are also niggling worries. Startups and small businesses that managed to … Continue reading Slaying the Goliaths: Small Business Vs. Big Brands
Connie Sung MoyleFebruary 3, 2015 Marty Metro, owner of UsedCardboardBoxes.com and a VerticalResponse email marketing customer since 2006, will never forget the day he found out that his company won a $ 250,000 small business grant from Chase Bank. “The grant absolutely helped us achieve the next step in our dream,” said Marty. “We’ve been … Continue reading Show Me The Money: 5 Small Business Grants To Consider
Susan SolovicFebruary 3, 2015 Right now in marketing there is quite a lot of “blurring” between mobile marketing and local marketing. It’s easy to understand because there is a large area where these two categories overlap. Much mobile marketing is local and much local marketing gets consumed on mobile devices. Further, we’ve seen how successful … Continue reading Master The Mobile Marketing Challenge For Your Small Business
Business.comFebruary 2, 2015 Is now the time to add on to your staff? Whether you’ve been running a small business for a while or are brand new, it can be tough to tell when you need to expand your number of employees. Hiring employees is expensive, but it’s essential if you wish to grow your … Continue reading Do You Really Need to Hire Another Employee?
ReachCastJanuary 31, 2015 What’s in store for small business marketing in 2015? At ReachLocal, we asked a dozen of the industry’s top experts to share their predictions for what small businesses can expect this year. From technology enabling better business and marketing capabilities for SMBs to the impact of consumer trends in social and mobile … Continue reading 12 Small Business Marketing Predictions for 2015
