June 24, 2026 The personal brand trap: Why humans shouldn’t think of themselves as brands BY James Martin When I was a wee little boy growing up, I wanted to be a fireman. It seemed considerably more achievable than becoming a ThunderCat or Batman, which were my other career choices when I was 8 years old. … Continue reading The personal brand trap: Why humans shouldn’t think of themselves as brands
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Walmart, 7-Eleven, Albertsons, and BP used AI to raise gas prices, lawsuit alleges
June 23, 2026 Walmart, 7-Eleven, Albertsons, and BP used AI to raise gas prices, lawsuit alleges BY Jennifer Mattson BP, 7-Eleven, and Walmart are among a slew of gas stations, convenience stores, and big-box retailers that got sued this week for allegedly using artificial intelligence to spike gas prices in California. U.S gas prices have recently … Continue reading Walmart, 7-Eleven, Albertsons, and BP used AI to raise gas prices, lawsuit alleges
Superhuman has acquired AI authenticity service GPTZero
Superhuman has acquired AI authenticity service GPTZero It’s an odd-seeming move for a company selling an AI writing assistant. By Anna Washenko June 23, 2026 GPTZero Superhuman announced that it has acquired GPTZero. This AI identification business offers services such as hallucination and plagiarism detection as well as a nifty little tool that displays how … Continue reading Superhuman has acquired AI authenticity service GPTZero
GEO is following the same path as early SEO
SEO’s history offers clues about which GEO tactics may endure, which may disappear, and why sustainable approaches matter most. By Mike Maynard Published on June 23, 2026 Today, the fight to get your brand mentioned in AI answers — a process called generative engine optimization (GEO) — should be one of the highest … Continue reading GEO is following the same path as early SEO
Walmart Buys Self-Serve CTV Ad Platform
Walmart Buys Self-Serve CTV Ad Platform by Laurie Sullivan , Staff Writer, June 23, 2026 Walmart, which has developed one of the most sophisticated retail media networks, advanced its advertising strategy on Tuesday to sell more advertising space across connected TV (CTV). The retailer on Tuesday announced it has entered into an agreement to acquire … Continue reading Walmart Buys Self-Serve CTV Ad Platform
The real AI opportunity is creating new value
Cost savings are only the beginning. Learn how organizations move from AI-driven efficiency to entirely new sources of growth. By Frans Riemersma Published on June 23, 2026 A majority of organizations now use AI in at least one function — 88%, according to McKinsey — but only 6% report significant enterprise-wide impact. This … Continue reading The real AI opportunity is creating new value
Meta is ‘pausing’ employee tracking program after it let the whole company see sensitive data
Meta is ‘pausing’ employee tracking program after it let the whole company see sensitive data This won’t make the already-controversial AI training endeavor any more popular. By Anna Washenko June 22, 2026 PJ McDonnell/Shutterstock Meta has paused use of an AI training program that tracks its own employees’ keystrokes and mouse movements. The company has … Continue reading Meta is ‘pausing’ employee tracking program after it let the whole company see sensitive data
How to blend AI chatbots with high-touch sales
Learn how to balance AI chatbot efficiency with the high-touch needs of enterprise sales to engage VIP prospects without losing the human touch. By MarTechBot Published on June 22, 2026 In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech … Continue reading How to blend AI chatbots with high-touch sales
5 inexpensive upgrades to make your office chair comfier than ever
June 23, 2026 5 inexpensive upgrades to make your office chair comfier than ever BY Doug Aamoth There’s a widespread belief that achieving true ergonomic comfort at a desk requires spending close to a thousand dollars on a high-end designer office chair. However, if you’re a cheapskate like me, your current chair has a solid framework … Continue reading 5 inexpensive upgrades to make your office chair comfier than ever
OpenAI Goes Through High-Stakes Evolution While Trying To Balance It All
OpenAI Goes Through High-Stakes Evolution While Trying To Balance All by Laurie Sullivan , Staff Writer, June 22, 2026 As OpenAI tries to control its future in a precarious balancing act by managing a high-stakes evolution, company engineers are slamming down on the technological gas pedal. The tech giant attempts to tighten its grip on … Continue reading OpenAI Goes Through High-Stakes Evolution While Trying To Balance It All