AEO traction may be hiding in your archive — here’s how to reformat evergreen content so AI models can quote, lift and surface it. By Adam Tanguay March 4, 2026 If your brand’s content arm has been active for a few years, I’m guessing you have plenty of material that can be revised to … Continue reading Revive old content to win in AI search
CFTC signals new guidance for prediction markets as legal fight with states intensifies Suswati Basu News Editor The U.S. derivatives regulator is preparing new guidance and a formal rulemaking process for prediction markets, as the debate over whether such platforms resemble financial exchanges or gambling continues to escalate. Speaking at a Milken Institute event, … Continue reading CFTC signals new guidance for prediction markets as legal fight with states intensifies
March 03, 2026 The HBO brand doesn’t deserve this BY Grace Snelling HBO Max might be getting a brand update. Again. The streaming service has notoriously waffled between different names and logos over the past several years. More recently, it got caught up in an intense bidding war between Netflix and Paramount Skydance to acquire … Continue reading The HBO brand doesn’t deserve this
March 04, 2026 Here’s the leadership skill AI can’t replace BY Aytekin Tank A journalist is assigned a profile of a prominent politician on a tight turnaround. With the interview just hours away, she asks ChatGPT to generate a list of questions. Satisfied with the 30 questions churned out in under a minute, … Continue reading Here’s the leadership skill AI can’t replace
New guidance explains how the Universal Commerce Protocol powers AI-driven checkout across its platforms. By Anu Adegbola March 3, 2026 • 3 minutes read Google has quietly published a new help page explaining how its Universal Commerce Protocol works, giving merchants a clearer look at how checkout flows now operate across Google surfaces. The new … Continue reading Google details how its on-Google checkout works
Meta signs a multimillion dollar AI licensing deal with News Corp The arrangement will make content from The WSJ and other brands available to Meta AI for chatbot responses and training. Karissa Bell Tue, March 3, 2026 This photograph shows the Meta’s booth during the World Economic Forum (WEF) annual meeting in Davos … Continue reading Meta signs a multimillion dollar AI licensing deal with News Corp
Why Finance Skepticism Haunts Marketing Projections by Laurie Sullivan , Staff Writer, March 3, 2026 Marketers and finance teams often misunderstand each other with regard to money and performance, even with marketing-mix modeling (MMM). Only 10.9% of marketers participating in a study acknowledged that they are very aligned with their company’s finance team, whereas 26.7% … Continue reading Why Finance Skepticism Haunts Marketing Projections
Data was the new oil, but context is the new refinery. Because without a refinery, oil is just a smelly, toxic mess that often brings more harm than good. By Mike Pastore March 3, 2026 Around Q3 of last year, I started hearing the word “context” pop up in many of my conversations. … Continue reading The era of data dominance is over, and it didn’t last very long
AI adoption is nearly universal, but ROI confidence is slipping. Learn how mature teams connect AI to pipeline, deal velocity and revenue growth. By Brianna Miller March 2, 2026 We’ve all felt it — that initial buzz around AI. For a while, every marketing conversation started with “Did you see what ChatGPT can … Continue reading How to drive real ROI with AI in B2B marketing
Google Home’s latest feature is Gemini-powered ‘Live Search’ for cameras Premium users can ask if there’s a package on their porch or car in the driveway. Steve Dent Tue, March 3, 2026 Google Google Home has some significant new quality-of-life updates and a new AI-powered feature, the division’s head honcho Anish Katturkan announced on … Continue reading Google’s Home’s latest feature is Gemini-powered ‘Live Search’ for cameras
