Daily Archives: January 24, 2018

Choosing the Right Organizational Development Consultant: 7 Tips 

Rick Lepsinger — January 18, 2018 Follow @onpoint_llc — January 18, 2018   As businesses grow, changes may need to be made to accommodate new departments, geographically diverse teams, and teams that combine different business functions to be more adaptable. Organizational development consultants can help businesses improve their change management, leadership development programs, and overall … Continue reading Choosing the Right Organizational Development Consultant: 7 Tips 

Best Practices For Referral Marketing on Social Media

Megan Mosley — January 18, 2018 Follow @ReferralRock — January 18, 2018 Referral marketing doesn’t just happen on its own. Just like other marketing promotions, your referral program needs to be promoted and fed into your various marketing channels. One of the most powerful channels of promotion is social media. And a social referral program … Continue reading Best Practices For Referral Marketing on Social Media

Optimize your holiday marketing dollars – long after the Christmas lights dim

Retailers see lots of new customers during the holiday shopping season. Contributor Jordan Elkind explains how to keep the momentum going into the new year. Jordan Elkind on January 18, 2018   E-commerce marketers had a lot to be thankful for in 2017. According to statistics from Adobe Digital Insights, digital transactions on Cyber Monday … Continue reading Optimize your holiday marketing dollars – long after the Christmas lights dim

What Cryptocurrency Means for Digital Marketers

Bonnie Harris — January 18, 2018 Follow @waxmarketing — January 18, 2018 ToffanelloG / Pixabay Digital marketing has been on the rise for years. With the advent of search engine optimization, email newsletters and social media, marketers have an endless toolset of methods to reach new customers. Blockchain cryptocurrency technology could throw a wrench in … Continue reading What Cryptocurrency Means for Digital Marketers

Business Goals and New Year Resolutions: 4 Tips to Stay on Track in 2018

Hollie Geitner — January 17, 2018 — January 17, 2018 Serious question – did you set a resolution for 2018? Have you been successful so far? Be honest. According to Statistic Brain, 41 percent of Americans usually make a New Year’s resolution and of those 42.4 percent fail completely. In fact, only 8 percent of … Continue reading Business Goals and New Year Resolutions: 4 Tips to Stay on Track in 2018