Clayton Wood — August 1, 2017 Follow @ClaytonWWood — August 1, 2017 StartupStockPhotos / Pixabay A few years ago, I found myself in dire need of some formal C level management skills. I started a company in 2007 that quickly grew into a good sized start up service with around 100 employees. It was a … Continue reading An Open Letter to C-Suite Executives About Strategic Planning
Rebecca Scott — August 1, 2017 Follow @Becky1208 — August 1, 2017 Hillyne / Pixabay A widely held but false belief or idea. If you look up the word ‘Myth’ in a dictionary, that’s what you’ll be told it is. So simple. Correction – deceptively simple. In a world when everything has moved to the … Continue reading Don’t be Myth-Taken: 7 Employee Advocacy Questions Answered
Mark Miller — August 1, 2017 Follow @MMtwopointfive — August 1, 2017 SEO is a challenging hurdle to master for any business. But if your digital team stays updated with Google’s ranking updates and changes in user behavior, you’ll see ranking improvements for your company’s site. That means more relevant traffic, and more potential customers … Continue reading Get Vocal About SEO: How to Adapt Voice Search into Your Keyword Strategy
For Millennials, The Medium Is The Experience by Brad Johnson , Columnist, July 31, 2017 Brands targeting Millennials: create a not-to-be missed experience and Millennials will come, post heavily online and become massive brand loyalists. Eventbrite and Harris surveyed Millennials on how they spend their money and found a whopping 78% would drop a decent … Continue reading For Millennials, The Medium Is The Experience
Bobby Kittredge — August 1, 2017 — August 1, 2017 Everybody wants their piece of the pie. That mantra holds up whether we’re talking about dessert or the AdWords auction. When it comes to the AdWords version of this proverb, the “pie” is the total amount of search queries where an advertiser wants to show … Continue reading How to Get Your Piece of the Search Impression Share Pie
Liz Nawrocki — July 31, 2017 — July 31, 2017 FirmBee / Pixabay Picture this, you’re driving down the road and all of a sudden you start seeing brake lights going off in front of you; you notice another and another until you come to a complete stop. From a distance, you see the flashing … Continue reading 4 Tips to Make Your Website Stand Out
How Retailers Captured Traffic On Amazon Prime Day by Kathy Menis , Columnist, July 31, 2017 While Amazon is counting its money from its third annual Amazon Prime Day — the e-commerce giant’s midsummer event generated an estimated $1 billion in sales, its biggest single day ever — other U.S. retailers didn’t simply watch from … Continue reading How Retailers Captured Traffic On Amazon Prime Day
Tommy Landry — July 31, 2017 Follow @tommy_landry — July 31, 2017 Simon / Pixabay Anyone who understands Google’s stance on off-page SEO should be familiar with the Google Disavow Tool. The Disavow Tool was originally offered to help webmasters and SEO consultants provide feedback directly to Google about link cleanup efforts. Why were we … Continue reading Google Disavow Tool: Is It Still Useful for Off-Page SEO?
Murray Newlands — July 31, 2017 Follow @murraynewlands — July 31, 2017 rawpixel / Pixabay Simply developing a chatbot is no longer enough. You now have to get people interacting with it. One of the biggest challenges companies are facing is discoverability. While platforms such as Facebook have created plugins that you can now add … Continue reading How To Get Thousands of Chatbot Users
Anjum Tunuli — July 31, 2017 Follow @EGFSTax — July 31, 2017 As sure as your business will pay taxes next year, some will try to scam their way out of it. Tax fraud, unfortunately, is a common occurrence that startup owners need to keep in mind. The “Dirty Dozen” is a yearly report put … Continue reading 4 Tax Scams and How to Avoid Them
