Looking to optimize your business website for local search, but not sure where to start? Columnist Ryan Shelley provides some tips for beginners. Ryan Shelley on February 8, 2017 When it comes to marketing your local business online, search is a great place to start. Over the years, I’ve had the pleasure of working … Continue reading 3 local SEO tips that deliver business results
Daily Archives: February 25, 2017
Prepare For Pinterest Search Ads
Prepare For Pinterest Search Ads by Aaron Baar, Staff Writer, February 7, 2017 Last week, Pinterest announced it was offering search advertising on its platform. In partnership with Kenshoo, the new offering includes keyword and shopping campaigns, and a variety of new reporting options. The reasons behind the development are fairly obvious: 150 million monthly … Continue reading Prepare For Pinterest Search Ads
The Top 8 Social Media Marketing Trends in 2017 [Infographic]
Jomer Gregorio — February 7, 2017 Follow @JomerGregorio— February 7, 2017 In 2016, social media continued its rise with more than 2.3 billion active users and more than 1.9 billion active mobile social users worldwide. This large amount of potential customers has prompted 83% of all marketers to take advantage of social media marketing in … Continue reading The Top 8 Social Media Marketing Trends in 2017 [Infographic]
Video Marketing Mistakes to Avoid This Year
Greetje den Holder — February 3, 2017 Follow @GdenHolder— February 3, 2017 Video Marketing Mistakes to Avoid This Year Advances in professional video production equipment and in smartphone technology, as well as the ease of use of video platforms, enable entrepreneurs to be experts in video marketing. Video marketing statistics show that nowadays, it is … Continue reading Video Marketing Mistakes to Avoid This Year
#KnowNearby: Every Emoji You Can Tweet at Google for Instant Local Links [Infographic]
Allen Finn — January 8, 2017 — January 8, 2017 Did you just decide to hunt down the best burger in Boston? Curious about craft cocktails in Charleston? Do you just want to know if the ominous stormclouds overhead will open up any time soon? Google’s got you covered (just not in the way you … Continue reading #KnowNearby: Every Emoji You Can Tweet at Google for Instant Local Links [Infographic]
3 Ways to Grow Your Business With Digital Marketing
Jaime Nacach — February 8, 2017 Follow @bloominari— February 8, 2017 A comprehensive digital marketing strategy is more essential than ever in today’s ultra-competitive marketplace. If you own a new or growing business, it’s crucial to have some understanding of the potential that lies in digital marketing. If Your Company Doesn’t Exist Online Today, It … Continue reading 3 Ways to Grow Your Business With Digital Marketing
5 Compelling Reasons to Sell Your Craziest Ideas With Animated Explainer Videos
Jefri Yonata — February 8, 2017 — February 8, 2017 Where an idea comes from is a mystery yet to be solved (if it ever can be solved). Sometimes you get a brilliant idea at the worst time possible: for example, while you’re shaving. But how? If there’s anything more difficult than coming up with … Continue reading 5 Compelling Reasons to Sell Your Craziest Ideas With Animated Explainer Videos
How to Build Habit-Forming Products
Peter Szanto — February 8, 2017 Follow @szantopeter— February 8, 2017 Almost every enterprise tries to build long-lasting relationships with its clients. As it could be four to 10 times more expensive to acquire a new customer than it does to keep an existing one, business owners have every reason to make their old clients … Continue reading How to Build Habit-Forming Products
Ignite Supporter-Led Advocacy with Social Media
Jeanette Russell — February 8, 2017 Follow @jnetrussell— February 8, 2017 On January 21st, 2017, millions of lives were touched by actions of solidarity that gave voice to many causes we care about. For every person who attended the Women’s March, thousands if not millions were moved to make an impact. Regardless of where you … Continue reading Ignite Supporter-Led Advocacy with Social Media
How To Correct N.A.P. When You Don’t Have Access Anymore
By Mandy Boyle February 8th, 2017 “An ex-employee set me up on my Google My Business.” “I’m not good with computers – I didn’t save the password to my YellowPages.” “I don’t have that email address anymore to get into that listing. Sorry.” If you’re familiar with helping businesses with their local SEO, you’ve probably … Continue reading How To Correct N.A.P. When You Don’t Have Access Anymore