Barry Roos — February 1, 2017 Follow @roosites— February 1, 2017 When building a website one of the most important things is knowing “who” you are. Ok, not a great joke with the owl, but I think it’s a very important topic that people don’t spend enough time thinking about when planning a site. A … Continue reading Know “WHO” You Are
Daily Archives: February 18, 2017
Sales Tax Nexus: What Online Vendors Need to Know
Amanda Cameron — January 31, 2017 — January 31, 2017 Sales tax nexus presents a unique challenge for online sellers. Traditionally, business owners collect sales tax in the states they have a physical presence. But with the rise of ecommerce, the game has changed. Due to the complexity of sales tax laws that vary state … Continue reading Sales Tax Nexus: What Online Vendors Need to Know
Avoiding The Yelp Newbie Review Filter
Phillip Barnhart — January 31, 2017 Follow @pbarnhart— January 31, 2017 Great Yelp reviews can seem rare – even when you have lots of happy customers. So it can be incredibly frustrating when that glowing, well-written five-star Yelp review from a valued customer gets filtered into oblivion. If your business has been on Yelp for … Continue reading Avoiding The Yelp Newbie Review Filter
The Winona Ryder Effect
The Winona Ryder Effect by Gord Hotchkiss, Featured Contributor, January 31, 2017 I was in the U.S. last week. It was my first visit in the Trump era. It was weird. I was in California, so the full effect was muted, but I watched my tongue when meeting strangers. And that’s speaking as a … Continue reading The Winona Ryder Effect
Maximize ROI: How to Promote Your B2B Website
Jeremy Durant — January 31, 2017 Follow @BopDesignSD— January 31, 2017 When it comes to B2B marketing, a professional website is a necessary investment. You want the digital face of your firm to be professional, credible, and authoritative. Many firms that we work with want to maximize the ROI of their investment in their new … Continue reading Maximize ROI: How to Promote Your B2B Website
4 Tactics to Reach the Evolving Mom Influencer
Maria Bailey — January 31, 2017 Follow @momtalkradio— January 31, 2017 There’s been a lot of debate around the death of the mom blogger. Regardless of what side of the fence you fall on in the argument, the good news is that mom bloggers have given birth to social media influencers with greater reach and … Continue reading 4 Tactics to Reach the Evolving Mom Influencer
Why Your Business Should Be Active in Your Community
Kayla Sanders — January 31, 2017 Follow @kmaree_sanders— January 31, 2017 When your business engages with the surrounding community, the benefits ripple outward as you connect with both employees and consumers on a deeper level. Your employees will value having opportunities to engage with their community, whether through donations of funds or time to the … Continue reading Why Your Business Should Be Active in Your Community
SMBs are overwhelmed with digital marketing choices. How to stand out and win their business.
LSA survey reveals important standards SMBs want from a provider that will help marketers stand out from the competition and reduce churn. Columnist Wesley Young elaborates. Wesley Young on January 31, 2017 Small and medium-sized businesses (SMBs) get almost 24 calls a month from marketing providers looking to sell them advertising or marketing products … Continue reading SMBs are overwhelmed with digital marketing choices. How to stand out and win their business.
Let’s make 2017 the year of honest reviews!
Reviews can be an important part of a local SEO strategy, but columnist Greg Gifford warns that overdoing it can make your business look shady. Greg Gifford on January 31, 2017 It’s another month, so it’s time for another installment of Greg’s Soapbox. This time, we’re talking about reviews. Is it just me, or … Continue reading Let’s make 2017 the year of honest reviews!