by Mehroz Khan July 21, 2016July 21, 2016 Facebook is all the rage this year… There are 1.65 billion monthly users which in and of itself is a huge number, but it also defines an extremely diverse audience. Love or hate the platform, there is no getting away from the power of Facebook, especially when … Continue reading 8 Salivating Tips For Video Marketing On Facebook
by Tony Zambito July 21, 2016 Follow @tonyzambitoJuly 21, 2016 Transformation by Yu Luck People and professionals in organizations can have different intentions while working towards the accomplishment of organizational, as well as, individual goals. Understanding the difference between intent-driven and goal-driven behaviors allows for deeper levels of understanding buyers (customers). Leading to more effective … Continue reading How Understanding The Goals And Intent Of Buyers Can Transform Marketing
by David Kiger July 21, 2016 Follow @davidkigerJuly 21, 2016 For minorities looking to become small business owners — or for established ones looking to expand — there can be obstacles involved in taking that next step. In 2015, Inc.com shared an Associated Press report on loan rejections by minority candidates: A survey showed that … Continue reading How Minority Entrepreneurs Can Tackle Business Loan Challenges
by Samantha Rivero July 21, 2016July 21, 2016 Although promotional products may seem like a tactical job meant for your marketing team, if you are a CEO, there are certain points throughout the process that you cannot afford to avoid. Inversely, if you are handling a project for the CEO of your company, you may … Continue reading 3 Key Promotional Product Milestones CEOs Must Participate in
by Nick Heer July 21, 2016July 21, 2016 Like a lot of marketers, you keep an eye on your analytics and user flows. And, you’ve probably spotted some inefficiencies in your site. So you might be itching to start a redesign project or you might even be in the middle of an overhaul. Let’s do … Continue reading Rebuild Your Site Without Demolishing Your Search Ranking
by Jonny Rosen July 21, 2016 Follow @ohjonnyJuly 21, 2016 You know that social media marketing is important for your business, so you set up a few profiles on the big networks like Facebook, Twitter and Pinterest. You likely have your own profiles on these accounts and are very familiar with how they work, so … Continue reading Why You Should Hire A Social Media Consultant
by Sean Hargrave, Staff Writer, July 20, 2016 It doesn’t matter what discipline you are in — marketers must never forget they are reaching out to human beings. It may sound like a very obvious point but it’s one worth bearing in mind when talk in email marketing turns to the rise of automation and … Continue reading Humanity Is The Killer App Email Marketers Must Never Ditch
by Jaime Nacach July 21, 2016 Follow @bloominariJuly 21, 2016 Hitting on the right marketing strategy can save you money and time. Instead of skedaddling down one route, only to reverse and backtrack, you’ll tread the likeliest direction and more confidently advertise your business. Let the experts show you how. 1.Create a scientific and systematic … Continue reading The Best 5 Marketing Strategies for Startups: Advice from Experts
by John Motavalli, Columnist, July 20, 2016 One thing we love about Google is its penchant for coming up with marketing ploys that only it could execute or even acknowledge. Case in point: A recent Google claim that marketers are losing up to 70% of “potential mobile shoppers” by relying on conventional demographic suppositions. Harkening … Continue reading Google’s Demographic Squeeze Play
by John W Hayes July 21, 2016 Follow @john_w_hayesJuly 21, 2016 Ecommerce professionals used to talk about the Internet creating a “level playing field” for businesses of all shapes and sizes to compete on, but now that virtually everyone sells online, that playing field is looking increasingly waterlogged, making it incredibly difficult to find a … Continue reading When Everyone Sells Online, Where Do You Find a Competitive Edge?
