Are your Facebook Ads producing mediocre results? Columnist and Bitly senior content strategist Blaise Lucey explains why and how you can fix the problem. Blaise Lucey on July 21, 2016 at 10:00 am Brands big and small have deployed Facebook Ads. They can come up with an inspirational post to help their fans start their … Continue reading 5 reasons your Facebook Ads aren’t working
by Jeff Weisbein July 20, 2016 Follow @jeffweisbeinJuly 20, 2016 Since the web’s inception, we have had a crazed obsession with “hits.” In the ‘90s the question was, “how many hits did your website get?” As the web has evolved and analytics has improved, we’ve gone from asking about hits to asking about page views. … Continue reading Death to the Page View, Here Are the Four Metrics of the Future
by Simon Chivers July 20, 2016July 20, 2016 It’s amazing what the past few years and some innovative features have done for the world’s favourite social network. Facebook isn’t just a place where people go to watch cat videos anymore – it’s a real force for advertisers looking to build lasting relationships with customers new … Continue reading 3 Reasons You Should Advertise on Facebook
How do you get people to open and engage with your emails? Columnist Scott Heimes says it’s all about sending what they want to receive. Scott Heimes on July 20, 2016 Every email marketer’s goal is to deliver engaging messages to the people who are actually interested in receiving them. And while that’s easier … Continue reading 5 ways to send the most relevant emails to your recipients
by Susan Frech July 19, 2016 Follow @SueFrechJuly 19, 2016 A few weeks ago, Facebook dropped another one of its algorithm “bombs.” The social media juggernaut announced it would now heavily prioritize posts shared and published by Facebook friends, rather than those posted by pages. The change has enormous implications for businesses that have been … Continue reading 4 Ways Brands Can Combat Facebook’s News Feed Change
by Samrat Patel July 18, 2016July 18, 2016 “Instafamous,” a term used mainly by Millennials, describes those with a high Instagram presence, determined by the number of likes and followers. Although it has only been around for only five years, Instagram is the world’s most popular social media, only second to Facebook and its 1.654 … Continue reading 5 Steps to Finding Your Instagram Fame
by Bob Hutchins July 18, 2016 Follow @BobhutchinsJuly 18, 2016 There are millions upon millions of ecommerce websites out there… but only 650,000 of them get over that $ 1,000-mark in annual sales, according to a new infographic from Technorian. Whether you’re revving up for that first online sale or whether you’re looking to open … Continue reading 25 Ways to Improve Your Online Sales Process [Infographic]
by Rachel Bailey July 20, 2016 Follow @rachelb414July 20, 2016 If you’re finding yourself searching for a “gym” more than you used to…you might be addicted to Pokemon Go. And you’re not alone. The resurgence of this popular ’90s TV show in the form of a mobile game has garnered a $ 7.5 billion market … Continue reading Gamification in Training: Gotta Teach ‘Em All
