Building landing pages? Contributor Jacob Baadsgaard has compiled a tried-and-true list of 15 questions to help guide you in creating and evaluating new landing pages. Jacob Baadsgaard on August 16, 2018 Landing pages are an important part of most online marketing campaigns. They are a great way to tailor the page that people see after … Continue reading 15 questions to ask yourself before publishing a new landing page
Brian Devane — August 14, 2018 — August 14, 2018 styles66 / Pixabay Trying to persuade strangers to hire you is a nerve-wracking experience for the majority of people. One error and the whole experience can feel like a total nightmare. What a lot of people forget is that everyone makes mistakes. We’re only human … Continue reading Awkward Things That Happen in Interviews and How You Can Save Yourself
Sarah Voigtman — July 27, 2018 — July 27, 2018 Clker-Free-Vector-Images / Pixabay As a savvy business owner, you’ve likely heard by now that a blog is one of the key ingredients to establishing thought leadership. Have you stopped to consider what this term actually means, let alone how to achieve it? Thought leadership is … Continue reading Establish Yourself as a Thought Leader in 3 Easy Steps
Avinash Nair — July 27, 2018 Follow @AviNair52 — July 27, 2018 The life of an entrepreneur certainly comes with a long list of challenges and not just business-related ones. A successful entrepreneur, by nature, is a disrupter. Entrepreneurs forge their own path and look for new, exciting ways to shake up the market and … Continue reading Lost Your Entrepreneurial Spark? Here Are 3 Ideas to Get Yourself Motivated and Inspired Again
Deb Dey — July 9, 2018 Follow @debdulaldey— July 9, 2018 In every creative professional’s career, there comes a point when they need some form of self-promotional material. This could be a personal logo, a business card or a Web site. Almost every designer, illustrator and copywriter I’ve spoken with describes “self-design” as a struggle, … Continue reading How to Promote Yourself Without Being Too Cheesy
Karl Sakas — June 19, 2018 Follow @KarlSakas — June 19, 2018 Stop selling against yourself! You’re hurting your profit margins. Visiting Australia, I passed a dry cleaner in Sydney—and noticed a terrifying sign (see right). It said: “All Prices Are Negotiable.” Are you telling your agency’s clients—directly or indirectly—that you’ll cut your prices for … Continue reading Want Better Profit Margins? Stop Selling Against Yourself!
Kristen Dunleavy — June 1, 2018 Follow @KristenWritesIt — June 1, 2018 Even veteran email marketers probably feel some trepidation when they finally send the message they worked so hard to perfect. While a mistake in a single email is not likely to doom your campaign, it’s natural to worry that you might have missed … Continue reading 8 Questions to Ask Yourself Before You Hit Send
Barry Roos — April 9, 2018 Follow @roosites — April 9, 2018 One of the main thing people want from a WordPress website is the ability to do things themselves. A noble goal, yes. But does it always make sense? No, not in practice. Case in point: To manage a WordPress website requires: Keeping WordPress … Continue reading WordPress: Because You Can Do It Yourself Does Not Mean You Should
Renzo Costarella — January 29, 2018 — January 29, 2018 darkmoon1968 / Pixabay So many things to do and not enough time. This seems to be a common problem amongst working individuals today. Sometimes it’s true, you may just have too many things on your plate. However most of the time the problem lies in … Continue reading 5 Scheduling Questions You Need to Ask Yourself to Stay Productive
Does your organization have multiple teams running separate campaigns to reach the same customer? You’re not alone. Contributor Victor Wong explains how you can cut back on the inefficiencies and put the customer first. Victor Wong on January 16, 2018 What do telecom, financial services and CPG (consumer packaged goods) have in common? Besides … Continue reading Stop competing against yourself for your own customers
