Andrew Zola — January 25, 2020 niekverlaan / Pixabay The global tech talent shortage is relentless and shows no signs of slowing down. As the adage goes, “desperate times call for desperate measures,” and sometimes this approach leads to disastrous recruitment cycles. According to the Harvey Nash/KPMG CIO Survey, a staggering 65% of respondents stated … Continue reading 3 Reasons Why You Hire the Wrong IT Staff and How to Get It Right
Dave Brock — January 23, 2020 I got one of “those” emails. It was from some self proclaimed expert citing research from “millions” of situations. They posed a number of sales scenarios in the form of, “Are you doing this……” It turns out, our team normally does at least 50% of the things they posed. … Continue reading “You Are Doing Everything Wrong!”
Dave Brock — January 14, 2020 Processes, systems, frameworks are thing that help us do things right. That is, they provide us the ability to more consistently do the things that produce the right outcomes and results. Our selling process helps us more effectively and efficiently align with the customer buying process, producing greater value … Continue reading When Doing Things Right is the Wrong Thing
Arik Hanson — December 13, 2019 As a remote worker for going on 10 years now, I definitely have learned my share of “productivity hacks”. When you’re working for yourself, you kinda have to! So, when I saw this post on PR Daily recently about 11 productivity tips for remote workers, I was intrigued. Let’s … Continue reading Why the Top 5 Productivity Hacks for Remote Workers Are All Wrong
Renzo Costarella — November 15, 2019 Working remotely is no longer a pipe dream and it isn’t a poor career path. It’s actually a reality for millions of business owners and workers. At my company, all of my employees work remotely. Meanwhile it’s been found that the typical remote employee is a 40-something college graduate … Continue reading Trustworthy Remote Workers Exist — You’re Looking in the Wrong Places
Clement Kao — July 30, 2019 — July 30, 2019 In my previous article, I discussed why product metrics sometimes don’t deliver business value, and I discussed best practices for driving business value as a product manager through a flexible framework of product metrics. To recap, the framework has the following eight components: Determine the … Continue reading Stop Using the Wrong Product Metrics: Unlocking Business Value
Clement Kao — July 24, 2019 — July 24, 2019 This article is Part 1 in a two-part series that will help your product team find the right metrics to demonstrate and improve business impact. Check out Part Two here, when you’re finished with this article. As a product manager, your job is to drive … Continue reading Stop Using the Wrong Product Metrics: Valuable Metrics Framework [Part 1]
The right answer for your business depends on what you’re trying to market, who you’re trying to market to and what your marketing goals are. Jacob Baadsgaard on June 20, 2019 When it comes to online marketing, pay-per-click advertising is one of the most powerful tools you can use. Year after year, it gets easier … Continue reading Are you on the wrong platform? Paid search vs. paid social
Clyde Logue — May 21, 2019 — May 21, 2019 Why DOM cobrowsing is different (and better) We hear it on our sales calls sometimes: “Oh, we’ve tried cobrowse, it didn’t work.” Cobrowse technology has been around for years and many organizations have tried, with varying success, to deploy it on websites, in SaaS apps, … Continue reading Cobrowse is Cobrowse, Right? Wrong!
Christiaan Verwijs — May 3, 2019 — May 3, 2019 I always assume that the people I work with are professionals – and not children. This is why I don’t like maturity models in whatever shape or form. And we’ve got a lot of those in our industry. We have maturity models about development practices, … Continue reading Here’s What’s Wrong With Maturity Models
