Paul Keijzer — March 13, 2017 Follow @Paul_Keijzer— March 13, 2017 For just over a decade now the digital age has dramatically altered and accelerated the pace of technological growth, innovations, user adaptability and the way information is shared. The world has seen massive growth in new technologies and businesses that’s pushing the boundaries of … Continue reading How Disruptors Have Rocked the Corporate World
Tag Archives: World
The Future Of Predictive Marketing In An Unpredictable World
The Future Of Predictive Marketing In An Unpredictable World by Will Margiloff, March 9, 2017 In the wake of the inauguration of President Donald Trump, the data world stands shocked and beaten. According to the majority of data and research, this result was highly improbable — if not completely impossible. And let’s be honest, a … Continue reading The Future Of Predictive Marketing In An Unpredictable World
6 Key Tips on Optimizing User Experience in Today’s Digitized World
Alice Oh — March 10, 2017 — March 10, 2017 Why User Experience Matters Marketers today are faced with the challenge of being able to meet consumers’ demanding needs in a highly digitized world where technology is penetrating almost every aspect of our lives. Brands are forced to accept and adopt technology into their marketing … Continue reading 6 Key Tips on Optimizing User Experience in Today’s Digitized World
What Startups Can Learn From The World of Video Game Development
Ben Mulholland — February 20, 2017 — February 20, 2017 “How did they make this?” I find myself asking this while playing games, and after doing some digging ingenious stories of building communities and managing resources came to light. In other words, startups (and SaaS companies as a whole) are closer to agile game development … Continue reading What Startups Can Learn From The World of Video Game Development
In a World of Too Much
Don Dalrymple — February 15, 2017 Follow @dondalrymple— February 15, 2017 We live in a world of too many options, not too little. Solving your business problems is less about innovating and developing something new, and it is much more about putting together the pieces that are available in our democratized tech and knowledge world. … Continue reading In a World of Too Much
How Ecommerce Is Entering the Real World
Dan Radak — January 27, 2017 Follow @DanRadak— January 27, 2017 The whole idea of ecommerce has always been to take the millennia-old tradition of shopping in person and move it to the web where purchases will be simpler, quicker and cheaper. It would also open an entirely new arena for newcomers which would be … Continue reading How Ecommerce Is Entering the Real World
6 Buzzwords You’ll Be Hearing in the Business World in 2017
Paul Keijzer — January 19, 2017 Follow @Paul_Keijzer— January 19, 2017 There have been plenty of buzzwords in the business and corporate world that have become commonly used in our conservations. They’re so widely integrated into our dialogue that we can’t construct a sentence without using these buzzwords. What are these buzzwords that I speak … Continue reading 6 Buzzwords You’ll Be Hearing in the Business World in 2017
How To Stay In Touch With Your Customers in a Digital E-commerce World
Chris Thomson — January 13, 2017 Follow @lammy_pie— January 13, 2017 Once upon a time, business owners would deal with pretty much every customer face to face – or at the very least speak to them on the phone – and so it was easy to solve their problems, throw in a little sales patter … Continue reading How To Stay In Touch With Your Customers in a Digital E-commerce World
Why data amplifiers matter in a world of omnichannel discovery
Local customers now expect a seamless omnichannel experience with your brand, and columnist Adam Dorfman believes that targeting data amplifiers will ensure that you’re present with accurate data across devices and channels. Adam Dorfman on December 19, 2016 In my October Search Engine Land column, I discussed the rise of data amplifiers — or … Continue reading Why data amplifiers matter in a world of omnichannel discovery
As World Gets Smaller, So Do Ad Campaigns — But Not Small Enough
by Victor Wong, Op-Ed Contributor, November 22, 2016 More than two-thirds of all digital display spending in the U.S. is programmatic, with mobile fueling much of the growth. Digital ad targeting has never been better. More than $6 billion is spent on data-driven ad tech like data-management platforms (DMPs) and demand-side platforms. And yet, the … Continue reading As World Gets Smaller, So Do Ad Campaigns — But Not Small Enough
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