Shane BarkerJuly 14, 2015 If you’re a blogger or online business owner, then you must have heard that building an online mailing list is the key to success in growing your web traffic. Despite popular belief, email marketing hasn’t become washed up with the evolution of social media. There’s a whopping 2.9 billion email accounts, which means … Continue reading Grow An Online Mailing List That Works For You
Christopher Jan BenitezJuly 7, 2015 When you’re at a family gathering, it’s normal for one of your older relatives to ask you what you do for a living. When you say that you’re a blogger, they either give you a confused look and just walk away, or they ask you what a blogger does. Once … Continue reading Explaining to Old People How Professional Blogging Works (in Layman’s Terms)
Jess HallJuly 6, 2015 If you have a list of contacts, congratulations! You have the basis for a robust lead generation campaign. Yet, the fact remains that four out of five B2B leads never actually turn into sales. Why exactly is that? Email marketing can be a great way to bring in new leads, but … Continue reading B2B Email Marketing Tips: Email Messaging that Works!
Donna DuncanJuly 1, 2015 SEO is not rocket science. If you are a small business owner wanting to increase your website’s traffic and sales, a good place to start is with an understanding of how SEO works. SEO or search engine optimization is not rocket science, but it is complicated. It has a lot of moving … Continue reading How SEO Works: A 30,000 Foot View For Small Business Owners
Alex DittyJune 21, 2015 Instagram influencers provide a high ROI for your marketing programs Influencer marketing is becoming an indispensable aspect of any successful social media marketing program. Now, two studies from both Burst Media and Tomoson have further supported their value. The two separate surveys found that influencer campaigns returned over “$ 6.50 in … Continue reading Why Influencer Marketing on Instagram Works
David WilsonMay 23, 2015 Studies report that the health care industry boasts one of the highest overall email open rates of 26.2%. However, it has one of the lowest mobile email open rates of 20.65%. And with 66% of all emails now being opened on mobile devices, it’s important to address this issue. One obvious … Continue reading Creating Mobile Email That Works
Adam RoselandApril 9, 2015 While the landing page is not necessarily the last destination for your site visitors, it is one of the most important destinations. Why? Because this is the page that anyone who clicks on a pay-per-click link will first arrive on and which will dictate whether or not they stay to actually … Continue reading Creating A PPC Landing Page That Actually Works
Dan McDadeMarch 24, 2015 Earlier this year I sat in on the 2015 Virtual Sales Kickoff hosted by my friend S. Anthony Iannarino (along with Jeb Blount). I was particularly impressed with the first speaker Mike Weinberg—sales coach, consultant, and author of the book New Sales. Simplified.: The Essential Handbook for Prospecting and New Business … Continue reading 4 Tips to Power Up Prospecting in 2015: #1 Believe it Works!
David WilsonMarch 25, 2015 Did you know that over 66 percent of all emails are now opened on mobile devices? And while the financial services industry has one of the highest mobile email open rates of any industry at 41 percent, click-throughs are among the lowest at two percent. One reason for the low click-throughs, … Continue reading 6 Things You Must Do To Create Mobile Email That Works
Simina IgnatMarch 23, 2015 Running a business is fraught with challenges. Over the years you’ve probably experimented with various marketing strategies and innovative sales approaches to grow revenue. You’ve likely picked up on the buzz around digital marketing and social media marketing. Wondering which approach is going to help you push the needle on your … Continue reading What Works Best For Your Business? Social Media or Digital Marketing?
