Tag Archives: Working

What’s new and what’s working, in B2B channel partner marketing

The speed and complexity of business today demands a fresh look at how to make channel partner marketing work. Ruth Stevens on December 26, 2023  Channel partner marketing means efforts to recruit and support third-party partners to expand a vendor’s market access.  Traditional support methods include training, data-sharing, co-marketing campaigns, rebates, MDF (market development funds), … Continue reading What’s new and what’s working, in B2B channel partner marketing

Would you and your spouse make good business partners? Dwyane Wade was nervous about working with Gabrielle Union-Wade

  By KC Ifeanyi October 20, 2023   Dwyane Wade did not want to start a company with his wife, Gabrielle Union-Wade. The power couple has a number of businesses between them, ranging from wine and snack foods to haircare and lifestyle brands. But last year, the two launched their first joint venture, Proudly, a … Continue reading Would you and your spouse make good business partners? Dwyane Wade was nervous about working with Gabrielle Union-Wade

B2B social media ‘sweet spots’: What’s working and what’s not

Explore strategic vs. haphazard approaches in B2B social media and how the best-in-class companies are finding their “sweet spot.” Scott Gillum on October 11, 2023 Never has the expression, “Don’t confuse activity for performance,” rang truer than in B2B social media programs.  You can divide organizations into two buckets based on their approach to social … Continue reading B2B social media ‘sweet spots’: What’s working and what’s not

Generative AI could free up 1/3 of your working hours. These 13 sectors will be most impacted

  By Michael Grothaus July 26, 2023 The McKinsey Global Institute has just released a report in which it explores, among other things, how generative AI technologies like ChatGPT may affect employment and work in America by 2030. The report will be a relief to many as it suggests that generative AI will likely not … Continue reading Generative AI could free up 1/3 of your working hours. These 13 sectors will be most impacted

Nest Secure and Dropcam products will stop working in April 2024

Google is revamping its Home app with a focus on customization   Steve Dent @stevetdent With the launch of new Nest devices, Google has updated its Home app with a raft of new features. The main takeaways are faster and easier pairing of smart devices with Matter, new customization and personalization options, improve interoperability between … Continue reading Nest Secure and Dropcam products will stop working in April 2024

It’s Time That Your Company Invests In Policies That Benefit Working Parents

It’s Time That Your Company Invests In Policies That Benefit Working Parents ValueWalk / 16 Mar 2023   Corporate America is facing a growing problem. More working parents are quitting and leaving their jobs to attend to their families, and employers are perhaps the ones to blame for the lackluster support and guidance. America’s working parents … Continue reading It’s Time That Your Company Invests In Policies That Benefit Working Parents