by BusinessVibes November 18, 2015 Follow @businessvibesNovember 18, 2015 Take away the bells and whistles of marketing, strip back the hype of a product/service launch, cut away the popularity of a brand, and you can boil down the single most important question to ask yourself as a business owner when attempting to satisfy the customer: … Continue reading What’s In It For Me? The Value of Personalization in Business
Tag Archives: What’s
What’s the Best Time to Post on Social Media?
by Will Kerschbaum November 17, 2015November 17, 2015 Did you know that when you post on social media is just as important as what you post, and where? Like rush hour, your followers are on social media at peak times during the day. Unlike rush hour, you want to hit them when they’re most likely … Continue reading What’s the Best Time to Post on Social Media?
What’s the ROI of Digital Marketing? [Infographic]
by Angela Hausman, PhD November 15, 2015 Follow @MarketingLetterNovember 15, 2015 Image courtesy of Occam’s Razor As you see above, defining the ROI of digital marketing is a challenge. Measuring it is easy, once you have the right definition. What’s a Tweet worth? People ask me all the time: What’s a social post worth? My … Continue reading What’s the ROI of Digital Marketing? [Infographic]
Business Marketing: What’s Next in 2016?
Wendy Bryant-BeswickNovember 6, 2015 As we head into 2016, I asked several marketing leaders to tell me what they think will be important for small businesses to consider as they’re planning marketing, sales and their overall distribution strategies. From my point of view, now more than ever is the time for small businesses to embrace … Continue reading Business Marketing: What’s Next in 2016?
Halloween: What’s Trending in Social Media Conversations?
Venkat ViswanathanOctober 29, 2015 Halloween countdown is kicking into high gear and consumers are abuzz on social channels in preparation for the holiday. With discussions ranging from costume preferences to seasonal movies to candy cravings and more, social media is a treasure trove for uncovering the pulse of Halloween 2015 and what’s different this year … Continue reading Halloween: What’s Trending in Social Media Conversations?
View Counts Don’t Count! Using Video Analytics To Understand What’s Working And What’s Not
Don’t get caught up in the all-too-common impulse to chase view counts. Columnist Michael Litt explains why you need to first figure out your goals and then determine how to measure video marketing success. Michael Litt on October 9, 2015 Ah, the viral video. It’s become both a blessing and a curse for modern marketers. … Continue reading View Counts Don’t Count! Using Video Analytics To Understand What’s Working And What’s Not
What’s Coming For SEO In 2016?
Mike TemplemanOctober 6, 2015 With only a couple of months left on the calendar, now is the time to start looking towards and planning for the coming year. SEO is always on the forefront of all our minds and it is even more prevalent now that we are getting close to ripping the final page … Continue reading What’s Coming For SEO In 2016?
What’s More Effective for eCommerce – Email or SMS Marketing?
Jake JeffriesSeptember 26, 2015 Many years ago there were many retail and tech experts writing articles on how the brick-and-mortar shops are going to be hit and effected by the introduction of the internet and ecommerce – oh how they were right. Recently we have seen many retail and tech experts writing about the shift … Continue reading What’s More Effective for eCommerce – Email or SMS Marketing?
What’s More Important, Experience Or Experiences
Dave BrockSeptember 2, 2015 The other day I was speaking to a large group of sales people. Many were very new to sales, they had been selling for only a few years. During the conversation, one person asked how she should progress in her career. She and several others related they were looking for new … Continue reading What’s More Important, Experience Or Experiences
Business Opportunities: What’s Luck Got To Do With It?
Miriam HaraAugust 29, 2015 “I’m a great believer in luck, and I find the harder I work, the more I have of it.” – Stephen Leacock, Canadian writer and humourist Canada’s Stephen Leacock had it right way back when. In his typical satirical style, he was saying: we make our own luck. We certainly do … Continue reading Business Opportunities: What’s Luck Got To Do With It?