Tag Archives: website

Poor Conversion Rates? It Could Be Time for a Website Content Review

Susan Tucker October 7, 2021 The content on your website is what builds relationships with your audience and leads them to take the action you want them to take. If your website isn’t working to achieve this goal, there’s a good chance the problem is your content. Sometimes, you need to conduct a review and … Continue reading Poor Conversion Rates? It Could Be Time for a Website Content Review →

Is it Time to Migrate Your Website?

Website Special Guidelines

Dave Sutton October 6, 2021 As your website grows in size and complexity, there may come a time when a website migration becomes necessary. When this happens, following a deliberate, step-by-step approach to migrating your site makes the process smoother and helps you avoid a negative impact on your brand and your business. An SEO … Continue reading Is it Time to Migrate Your Website? →

Read This Before Your Next Website Redesign

Web Design Guidelines

Jon-Mikel Bailey September 28, 2021 I recently hosted a webinar on BizSugar talking about what I consider to be the essentials of any small business website. Consider this a comprehensive cheat sheet for your next web redesign project. I’m not a designer nor am I a developer. I am a digital marketer with 20+ years … Continue reading Read This Before Your Next Website Redesign →

5 Ways to Get a Free Website for Your Small Business

Small Business Tools

Emmanuel Soroba September 29, 2021 Source: Shutterstock A lot of our purchase habits and decision-making processes have been reshaped by the internet. For instance, before going out to eat, we’ll first read through a restaurant’s reviews. Before going on a vacation, we’ll spend hours or even days researching destinations on platforms like TripAdvisor. We live … Continue reading 5 Ways to Get a Free Website for Your Small Business →

8 Reasons Every Small Business Needs a Website

Small Business Tools

Rob Wilson September 23, 2021 Out of necessity, many small businesses are quite frugal when it comes to their budget. They tend to only spend money on “need-to-haves” as opposed to “nice-to-haves.” And many see buying a domain name and setting up a website as a luxury they simply cannot afford. So instead, they may … Continue reading 8 Reasons Every Small Business Needs a Website →

10 Important Reasons to Update Your Business Website

Website Guidelines

Susan Friesen September 20, 2021 Taking your Stale, Tired, and Clunky Website to an Income-Generating Machine Have you ever come across a website that looks old and stale? What impression did that leave you? Many business owners don’t realize the importance of updating their websites. But much like your wardrobe, websites need to be freshened … Continue reading 10 Important Reasons to Update Your Business Website →

7 Types of Marketing Videos Your Website Visitors Will Love

Video Marketing

Victor Blasco September 14, 2021 Having a visually stunning and highly informative webpage is a crucial tool for any business online that wants to make an impact nowadays. But if it’s to fulfill its intended purpose, your page needs appealing and effective content to engage new visitors on the spot – which can be a … Continue reading 7 Types of Marketing Videos Your Website Visitors Will Love →

5 Steps to Take After Registering Your Website

Website Development Guidelines

Amanda Waltz September 10, 2021 You did it. You finally managed to buy a domain of your dreams. Congratulations! This is an important first step in building your company’s online presence. But before you’re up and running and make your first direct online sale, there are some additional steps you need to take to set … Continue reading 5 Steps to Take After Registering Your Website →

Why Should I Embed an SEO Audit Tool On My Website?

SEO Audit

Chanakya Kyatham September 6, 2021 Every business on the internet nowadays is more or less dependent on SEO. It is a process to climb up the ranking ladder on the search engine results to ultimately make your business more popular and accessible to a wide userbase. Through the proper use of SEO tools, you can … Continue reading Why Should I Embed an SEO Audit Tool On My Website? →

Using SEO To Inform Your Website Content Strategy

Content Strategy

Susan Friesen September 6, 2021 Isn’t it exciting to build a new website? Picking the colours, designing your logo, getting the home page looking just right. I totally understand why entrepreneurs get caught up in how their website looks – that’s the fun part! The trouble is how your website looks is only half the … Continue reading Using SEO To Inform Your Website Content Strategy →