Email and mobile have been major players this holiday season, and columnist Jordan Elkind discusses what this means for marketers. Jordan Elkind on December 17, 2014 It’s been a big holiday season so far for online shoppers, with over 20% growth in sales this year vs. the holidays in 2013 according to the Custora … Continue reading 3 Ways Mobile Shopping & Email Marketing Help Win The Holidays & Beyond
Tag Archives: Ways
5 Ways to Optimize the International Holiday Shopping Experience (Like a Local)
Loni Stark December 17, 2014 Your customers aren’t like those distant relatives you see once a year to avoid controversial topics over fruitcake. During the holidays—whether it’s Christmas, Single’s Day, Diwali, or Golden Week—you can make meaningful connections through unique promotions. And after the holidays are over, you can build on that engagement with … Continue reading 5 Ways to Optimize the International Holiday Shopping Experience (Like a Local)
5 Ways Mobile Levels the Playing Field for SMBs
Shira Anderson December 16, 2014 Recently, mobile technology and small and mid-size businesses (SMBs) have been heralded the perfect match. But only a few years ago, this would have sounded completely counterintuitive. So what happened? With the advent of new platform technology and new business models, the days of mobile’s prohibitive technological and cost … Continue reading 5 Ways Mobile Levels the Playing Field for SMBs
5 Ways to Evaluate Your Website’s Design Quality
Jon Whitbeck December 15, 2014 Your Website Design Must Make the Right Impression You’ve got a website. Of course you do. You’ve had one since … forever … since it was a thing to have a website. You’re no dummy. You knew what your customers wanted and you gave it to them. But what … Continue reading 5 Ways to Evaluate Your Website’s Design Quality
3 Ways Google+ Helps Your Business
Jessica Bowers December 14, 2014 The Social Networking Platform Google Built and Why It Shouldn’t Be Ignored When it first launched in 2011, Google Plus was aiming to take over the social networking space dominated by Facebook. With opportunities to share pictures, post status updates and hangout with your friends online using Hangouts, Google Plus … Continue reading 3 Ways Google+ Helps Your Business
Hate Rejection? Three Ways to Turn Rejection Into Opportunity
Brian Serino December 14, 2014 Rejection hurts. Salespeople don’t like to hear the word no, but the sound reverberates in their ears a lot more than most of them would care to admit. Instead of putting your head in the sand and admitting defeat, buck up! True selling doesn’t even start until you hear … Continue reading Hate Rejection? Three Ways to Turn Rejection Into Opportunity
Free App Friday: 5 Ways To Make A Little Extra Money
Earn some dough on the go—or at least see how others are doing it—with these mobile tools. By Doug Aamoth Could you use a little extra spending money? Say yes. Even if you don’t need it, say yes. It makes the rest of us feel better. Here are five free apps for making an … Continue reading Free App Friday: 5 Ways To Make A Little Extra Money
Six Digital Marketing Pros Suggest Ways You Can Make 2015 Your Most Successful Year Ever
Kimberly Brandt December 12, 2014 As we turn the page on the many marketing evolutions that came to light during 2014, it’s only natural to look toward 2015 with renewed optimism. January is renowned for fresh starts and new beginnings, and I know many marketers who are eager to dig into upcoming first quarter … Continue reading Six Digital Marketing Pros Suggest Ways You Can Make 2015 Your Most Successful Year Ever
10 Ways to Increase Online Community Engagement
Rahul Sachdev December 10, 2014 When companies start planning for an online community, their number one question is “how do I increase engagement?” Not only do we get that question all that time, but also hundreds of companies we recently surveyed said that community engagement was their top challenge. So how do companies foster … Continue reading 10 Ways to Increase Online Community Engagement
15 Ways to Make Technical Blogs More Shareable
Claire Broadley December 8, 2014 As a technical writer, I’m trained to create documents that are ‘pure’. Software user guides a good example. When writing a user guide, it’s bad practice to weave marketing content into the text. You should simply provide guidance and instruction. Web content writing is completely different. It’s less structured. … Continue reading 15 Ways to Make Technical Blogs More Shareable