Tag Archives: Ways

8 Ways to Ignite Engagement with Email and Retargeting

Jeff Coveney — September 7, 2017 Follow @RevEngineMarket — September 7, 2017 Sending emails to the same crowd with no improvement in engagement and click-through rates? Getting more unsubscribes than you’d like? Or, trying to improve the open rates of your emails to get your call-to-action across to your customer base? These are all problems … Continue reading 8 Ways to Ignite Engagement with Email and Retargeting →

Scale local by thinking vertically: 75 ways to orient a local campaign

Sponsoring Cannes or the Boston Marathon might not be in your budget, but columnist Megan Hannay outlines a bevy of other local sponsorship opportunities to help grow your local marketing efforts. Megan Hannay on September 6, 2017   One of the most intimidating components of local, grassroots marketing is its variability. Whether you’re a local, … Continue reading Scale local by thinking vertically: 75 ways to orient a local campaign →

3 Ways to Make the Most of Your Video Marketing

Liz Papagni — September 5, 2017 Follow @mrktgworx — September 5, 2017 Video advertising is a great way to get your buyers’ attention. Whether you release snippets of organic video on your social media accounts or spend thousands on professional video production, the important thing is, simply, that you’re marketing through video. The statistics support … Continue reading 3 Ways to Make the Most of Your Video Marketing →