Tag Archives: want

3 blunt things Black people want their white coworkers to know, but won’t say to their faces

    By Fatimah Gilliam February 02, 2024 I believe it is time to lift the veil on a workplace reality some white leaders, managers, and employees may find surprising. Many white people aren’t on nearly as good and friendly terms with some of the Black people they work with as they might think. In … Continue reading 3 blunt things Black people want their white coworkers to know, but won’t say to their faces

Digital Gap Widens Between What Brands And Consumers Want

Brands Have A Problem Being Loyal To Consumers by Laurie Sullivan , Staff Writer @lauriesullivan, January 22, 2024 There is a pretty wide gap between what consumers want and expect, and what brands believe are important and deliver on. Loyalty goes both ways. Marketers look for consumer loyalty without giving them what they want. Brands want … Continue reading Digital Gap Widens Between What Brands And Consumers Want

From tech tools to personalized presents: Holiday gifts marketers actually want

This holiday gift guide offers thoughtful and innovative ideas tailored for the marketers in your life. Shama Hyder on December 7, 2023 Put away the fruit cake and ugly sweaters. This holiday season calls for a more thoughtful approach to gifting, especially when it comes to the discerning marketer in your life.  Channeling the spirit … Continue reading From tech tools to personalized presents: Holiday gifts marketers actually want

RTO in 2024: Fast Company’s 8-point guide for designing an office your workers actually want to return to

  By Liz Stinson The office has become a place of contentious experimentation. It’s never been harder to know what the office means to workers today, and what it might mean in the future. Companies’ return-to-office mandates have created rifts between employers and employees, who are often at odds when it comes to where the … Continue reading RTO in 2024: Fast Company’s 8-point guide for designing an office your workers actually want to return to

Apply at one of these companies in 2024 if you want an internship good enough to recommend

  By Michael Grothaus December 01, 2023 If you’re going to be looking for an internship in 2024, you’ll want to take a peek at a new report from resume maker company Resume.io. The firm analyzed Glassdoor data to find out which are the best and worst U.S. companies to intern for based on whether … Continue reading Apply at one of these companies in 2024 if you want an internship good enough to recommend

Forget Quiet Quitters, Loud Laborers are the ones you least want to work with

  By Lydia Dishman October 01, 2023 Among the trends that have ebbed, flowed, and crashed like waves over our workplaces, one that is shouting to be seen has been there all along. We’re talking about Loud Laborers. You know the type: whether they’re on Zoom or sitting in the next cubicle, they’re keeping a … Continue reading Forget Quiet Quitters, Loud Laborers are the ones you least want to work with

Why most managers don’t want to come back to the office full-time

  By Yasmin Gagne August 24, 2023 This week, contributing writer Shalene Gupta came on to the Most Innovative Companies podcast to discuss the results of a new study from Deloitte about workers’ desire to return to the office. Surprise, surprise– though many CEOs in the financial industry want their workers to go to the … Continue reading Why most managers don’t want to come back to the office full-time

Consumers Want More Personalized, Interactive Video From Brands, Study Finds

Consumers Want More Personalized, Interactive Video From Brands, Study Finds by Wayne Friedman , July 6, 2023 Consumers want more video from brands, of all types, in all their messaging — especially personalized video. Over 80% want more video from brands, but 70%  rarely or never get it — this from a survey of 2,009 … Continue reading Consumers Want More Personalized, Interactive Video From Brands, Study Finds