Darleen DeRosa — November 9, 2017 Follow @onpoint_llc — November 9, 2017 iStock Millennials are expected to make up about 50 percent of all leadership positions in the next five years. Not only that, Millennials who are satisfied with their professional development opportunities are twice as likely to stay with a company than those who … Continue reading The Number ONE Thing Millennials Want Most At Work
Dave Brock — November 3, 2017 It seems to be fashionable to talk about creating “frictionless buying experiences?” I suppose the concept draws readers, perhaps it’s an extreme expression of removing barriers to the customer buying process. But does the concept make sense? Is it what customers want? And if we looked at the … Continue reading Do Customers Really Want A Frictionless Buying Experience?
Virginia Franco — November 5, 2017 QuinceMedia / Pixabay Second only to the first few months of the new year, Fall is the 2nd best time to capitalize on a strong market — and a company in hiring mode. According to Career Sidekick blogger Biron Clark, hiring tends to occur in waves. … Continue reading Want Timing to Work to Your Advantage During Your Job Hunt? Consider the Time of Year
Dave Brock — November 3, 2017 Follow @davidabrock— November 3, 2017 It seems to be fashionable to talk about creating “frictionless buying experiences?” I suppose the concept draws readers, perhaps it’s an extreme expression of removing barriers to the customer buying process. But does the concept make sense? Is it what customers want? And if … Continue reading Do Customers Really Want A Frictionless Buying Experience?
Joe Donahue — October 31, 2017 — October 31, 2017 Credit: Stock-Asso/Shutterstock In recent years, many applicants have commented that their skillset doesn’t seem to carry them as far as it used to. It’s true. “Upskilling” is the rise in employer expectations to want more educated and qualified candidates. Upskilling became more popular during the … Continue reading What Skills Do Employers Really Want to See on Your Resume?
Ana Gotter — October 30, 2017 Follow @ana_gotter — October 30, 2017 Hiring expert videographers and video editors is insanely expensive. This means that most small and medium-sized businesses are left to handle the video creation process on their own. While we’ve shared plenty of tips on the Shakr blog about how to save money … Continue reading 6 Video Design Tips the Pros Don’t Want You to Know
By Matthew Murray September 27th, 2017 “Give the customer what they want” is a tried and tested method for getting customer engagement and more sales. But what if your customers want something extremely specific? How can you make sure that what you’re showing them is exactly what they want to see? Imagine a situation where … Continue reading Dynamic Adwords: Show The Customer What They Want To See
Samantha Martin — September 21, 2017 Follow @Socially_Sam — September 21, 2017 At some point, as a budding entrepreneur, you are going to want to move on to the next thing. Whether that’s moving on to a new business idea or taking time out to enjoy the life you’ve worked hard to create for yourself. … Continue reading Things To Consider When You Want To Sell Your Business
When it comes to holiday retail marketing, digital isn’t the be-all and end-all. Columnist Lewis Gersh says marketers need to use intent data to reach consumers at home in ways that go beyond digital. Lewis Gersh on September 21, 2017 There’s a critical error we tend to make in marketing for retail these days, … Continue reading Want to win more sales this holiday season? Don’t bet the farm on digital
Aleh Barysevich — September 20, 2017 Follow @ab80 — September 20, 2017 Lalmch / Pixabay Growth hacking is a combination of marketing experiments to grow a start-up or a business, to stay connected, and to cut on the daily time-consuming routine. Why do I want to talk about it? Recently I and my marketing colleagues … Continue reading 19 Tools for Growth Hacking You’ll Actually Want to Use