By Vikas Agrawal May 19th, 2017 Experts predict that, in 2017, content marketing will be tougher than ever. Thought leaders like Mark Schaefer even consider the possibility of content marketing being unsustainable in the near future. In what he describes as the “Content Shock”, Schaefer predicted that there’ll soon be more content on the internet … Continue reading 6 Visual Content Marketing #Stats (& How To Take Advantage Of Them)
Columnist Christi Olson outlines exciting developments that bring image search and shopping together to enhance the search experience for users. Christi Olson on May 12, 2017 A little over a year ago, I published an article on the importance of data feeds as influencers of future search: Structured data feeds front-load the search engine … Continue reading Let’s get visual: Shopping from within images
Mitt Ray — April 12, 2017 Follow @SMWriting— April 12, 2017 Are visuals a part of your social media marketing strategy? Would you like some tools to help boost your visual social media marketing? The fastest growing social networks are Tumblr, Pinterest and Instagram. The one thing these networks have in common is that you … Continue reading 9 Amazing Visual Social Media Tools to Boost Your Authority
Miljana Mitic — March 17, 2017 Follow @goodvidio— March 17, 2017 Open the homepage of your favorite brand’s site. Scroll for 10 seconds, then close it. What’s the most memorable thing you remember about the page? In 9 out of 10 cases you’ll mention something about the visual content. There’s nothing strange about that. We … Continue reading 3 Ways to Use Videos in Visual Commerce
From carousel ads to dynamic ads to video ads and more, columnist Brad O’Brien offers tips on how you can increase performance for Facebook ads of any variety. Brad O’Brien on March 2, 2017 Advertisers flock to Facebook and Instagram because of the unparalleled targeting, engaged audiences and bevy of visual ad products. Clients frequently … Continue reading Pro tips for every Facebook visual ad type
Ben Mulholland — February 28, 2017 — February 28, 2017 Efficiency is vital for startups to scale and survive. To be efficient you have to document your processes to make everything repeatable and scalable. All of which means jack shit if your processes are bad. “Process innovation” is a fancy term for improving your business’ … Continue reading How to Use Visual Process Innovation to Make Your Startup More Efficient
Alex Birkett — February 2, 2017 — February 2, 2017 A large part of landing page optimization is focusing your visitors’ attention on what matters. There are many design theories on how exactly to do that. Most will include using what is known as a visual cue to direct attention towards a desired object. Visual … Continue reading A Digital Marketer’s Guide to Visual Cues
Nishadha Silva — January 10, 2017 Follow @rumblinglankan— January 10, 2017 With the average human attention span calculated at 8 seconds, marketers are finding it increasingly hard to grab the attention of their audiences. This short attention span combined with the plethora of content created makes a marketer’s job a nightmare. So it isn’t a … Continue reading Why Visual Communication Will Dominate Marketing in 2017 [Infographic]
By Jimmy Rodela December 6th, 2016 With the new year fast approaching, most of us in the content business are looking for ways to revamp our strategies. There’s no doubt that content is still king, however, with hundreds of similar web pages online competing for traffic, it has become quite a tall order for marketers … Continue reading 10 Ways You Can Use Visual Content To Skyrocket Your Website Traffic
Richard Smith — November 18, 2016 Follow @MeRichardsmith— November 18, 2016 Are you a social media content creator who is looking to improve upon the existing editorial strategy? If yes, then we just have the right set of tools for you, treading on the lines of visual empowerment. These tools or rather techniques appeal to … Continue reading 7 Visual Hacks to Amplify a Social Media Editorial Strategy
