With the holiday shopping season in full swing, contributor Brad O’Brien offers tips to make the most of your advertising on Pinterest and Snapchat. Brad O’Brien on November 10, 2016 By this point, we’ve all traded enough Facebook advertising Q4 tips (raising hand) to write a few books on the subject. If you’re not … Continue reading Pinterest & Snapchat: 12 tips to dial in your visual ads
by Juliet Carnoy Follow @pixleeOctober 22, 2016 Our brain processes images sixty thousand times faster than it processes text. For marketers looking to make sure that their message resonates with potential customers, this means that visual communication is often more effective than the written word. Across marketing channels such as websites, email, SEM, and social … Continue reading How a Visual Commerce Platform Helps Visual Marketing
by Dan Radak Follow @DanRadakOctober 21, 2016 Literary historians and historians in general are still not quite sure who was the first person to state that a picture is worth a thousand words. Some attribute it to Napoleon, others to the Russian writer Ivan Turgenev while there are also those who say it was a … Continue reading The Impact of Visual on Ecommerce
by Jeff BullasOctober 16, 2016 Our attention spans are diminishing. We crave short, sharp bits of content that we can consume in a heartbeat without much thinking or effort. It’s no surprise then that visual content is 40 times more likely to get shared on social media than other types of content. That’s why social … Continue reading 10 Types of Visual Content On Instagram That Get Shared Like Crazy
by Susan Gilbert Follow @SusanGilbertAugust 29, 2016 Use These 4 Tools for Pinterest to Improve Your Visual Marketing Monday Tips is a short list of the best finds across the internet to start your week off right. Today I have some resources to help you improve your visual marketing strategy on Pinterest. Here’s four links … Continue reading 4 Pinterest Tools to Boost Your Visual Marketing
by Andy Beohar Follow @sevenatomsbuzzAugust 26, 2016 For eCommerce marketers, there are plenty of avenues through which to reach and engage a larger customer base—but many of these come with a hefty price tag. Leveraging content as part of your eCommerce marketing strategy can boost your exposure and increase conversions, while protecting your budget and … Continue reading 8 Smart Ways to Leverage Visual Content in Your Ecommerce Marketing Strategy
by Jackie CarneyAugust 26, 2016 Visual merchandising is a subset of retail merchandising that’s part art and part science. As a result of this dual nature, it seems to be constantly in flux, adapting to changes in taste and technology. For brands in brick-and-mortar locations, staying on top of visual merchandising trends is one key … Continue reading 5 Visual Merchandising Trends of 2016
by Aaron Baar, Staff Writer, August 9, 2016 For much of its existence, search marketing has been about keywords and marketers making sure (or trying to make sure) their text matched what text consumers would be searching for. But we live in a visual world, and as smartphones — with their ubiquitous cameras and small … Continue reading Search Marketing Is Becoming A Visual Medium
by Sydney WinwardAugust 12, 2016 Co-browsing and screen sharing are types of visual engagement software. they allow a customer service agent to share an online view with customers. Agents can walk customers through your website, a demo, or even through a process such as ordering or filling out a form. Agents can also highlight important … Continue reading 4 Key Ways Visual Engagement Software Improves Business
By Adrienne Erin August 18th, 2016 Text alone isn’t enough to attract customers and ensure engagement is high. We’re living in the age of visual content marketing. Whether audiences realize it or not, people crave visuals. That’s why apps like Instagram are so popular and why Facebook posts featuring only text perform so poorly compared to … Continue reading What Is Visual Content Marketing
